Although the product images on the Amazon platform will not be directly searched by buyers, they are the main factor affecting buyers’ clicks on products on Amazon. If the buyer does not click on the seller’s product after searching for it on the Amazon product list page, the seller will not be able to generate…
Transform your offline business to online sales with Shopify Let shoppers know your Shopify online store is open When you open a Shopify online store, you won’t necessarily get foot traffic; you need to let customers know where your store is. There are many options for online marketing for your store. You may need to…
In addition to various static clause pages, the web pages displayed on the Shopify website are mainly product pages and blog pages, so the main direction of web page optimization is product copy optimization and blog optimization. This section takes blog optimization as an example, and web page optimization includes the following points. 1. Timeliness…
Store performance violations refer to violations caused by poor store performance indicators. Performance indicators are behavioral codes set for third-party sellers. Amazon uses these indicators to distinguish between good and bad sellers. Understanding what Amazon store performance indicators include and how to deal with them will help sellers better operate Amazon stores. Store performance indicators…
One of Amazon’s rules is that sellers are prohibited from having two accounts in the same location. Amazon enforces a “single account” policy to help buyers reduce their exposure to bad sellers. If sellers can open new accounts at will when their performance declines, they receive complaints or negative reviews, buyers may be misled into…
The keywords in the five-point description of a product can also be retrieved when buyers search for products, so sellers can improve search rankings and conduct SEO promotion by optimizing the five-point description of the product. When sellers optimize the five-point description of a product, they mainly start with the content optimization of the five-point…
If the FBM logistics model is used for delivery, then when the buyer returns the goods, the seller can only handle it by himself. The process of the seller’s self-handling mainly includes identifying the reason for the return, communicating with the buyer, effectively reducing costs, and recycling the goods. (1) Identifying the reason for the…
The after-sales service of products on the Amazon platform mainly includes product review feedback, product returns, etc. If the seller does not handle it in a timely and proper manner, it may cause certain losses to the store. The after-sales situations that may occur when the seller operates an Amazon store mainly include product review…
After the seller has clarified the advantages and disadvantages of the FBA logistics model, the main working stages and contents, if the seller chooses to use the PBA logistics model, then the seller needs to perform relevant operations of FBA logistics in the Amazon background. The following introduces the background operations of FBA logistics from…
In the entire FBA logistics work, the seller is mainly responsible for the first half of the FBA logistics work, and Amazon is mainly responsible for the second half of the FBA logistics work. By understanding the stages of FBA logistics work, sellers can understand the work content they need to be responsible for and…