What are the EU e-commerce VAT rules?

By Ultraman

On July 1, 2021, the EU implemented new e-commerce VAT rules, which comprehensively reformed the VAT rules of the B2C e-commerce market in the 27 EU member states, with four major changes: 1. Introducing the OSS system The European Commission said that it would further supervise through the OSS (One-Stop-Shop) system. The system is a…

How to submit Ozon bulk release marketing application

By Ultraman

If you are a seller on the Ozon platform and have already submitted a marketing application, you may need to publish multiple promotional products in batches. In this article, we will explain how to submit a marketing application on Ozon to promote multiple products in batches. Step 1: Go to the advertising page. First, log…

What is Lazada’s business model?

By Ultraman

With the rapid development of the Internet, the cross-border e-commerce industry has taken off, and a large number of cross-border e-commerce platforms have emerged in the market. As one of the well-known cross-border e-commerce platforms in Southeast Asia, Lazada has attracted a large number of sellers to settle in. If you want to develop on…

Why do cross-border e-commerce companies conduct gift promotions?

By Ultraman

Surveys have found that most consumers say that receiving a free gift when purchasing a product can increase their brand favorability and loyalty. Consumers are likely to purchase products more frequently after receiving a free gift. Cross-border e-commerce sellers like to use gift promotion strategies. Gift promotion is a very popular sales incentive method used…

Setting public opinion keywords in cross-border operations

By Ultraman

If you want to run a good and “live” store on the platform, sellers need to know not only how to select products, but also to integrate various key factors, which includes a very important factor, that is, the keywords extracted by cross-border sellers from the products. Keywords are one of the key points for…

Ozon advertising application process

By Ultraman

Ozon advertising application is a layout of advertising materials agreed with the Ozon administrator, providing sellers with the opportunity to use marketing tools outside of their personal accounts without signing additional contracts. This post will detail the operation process of Ozon advertising application and how to make the most of this opportunity to promote products.…

How to do customer price distribution analysis

By Ultraman

Cross-border operators can also complete customer price distribution analysis through order reports. Unlike regional distribution analysis, customer price distribution analysis has two dimensional analysis methods: price time distribution and price regional distribution. Price time distribution analysis studies how the average customer price changes over time. Price regional distribution analysis studies the average customer price in…

Application of customer region data in cross-border operations

By Ultraman

1. Targeted product selection In the field of Amazon product selection, most operators select products from the perspective of “competitors”. For example, when the sales of a certain product suddenly increase, a large number of operators will follow up to produce and sell similar products; when a new store has several “explosive products” in a…

How to analyze the regional distribution of customers in cross-border operations

By Ultraman

Customer regional distribution analysis is a basic analysis based on the store customer portrait, and its data comes from the order report in the background. The required parameters are “ship-city” and “ship-state”. The data screening methods are divided into the following 4 categories: order sorting in different regions, cumulative order statistics in different regions, market…

How to upload product pictures on Lazada

By Ultraman

With the rapid development of the Internet industry, the cross-border e-commerce industry has taken advantage of the trend. A large number of cross-border e-commerce platforms have emerged in the market, such as the well-known Lazada platform in Southeast Asia, which is favored by novice sellers. Today we will talk about how to upload product pictures…