Advertising Application of User Shopping Habits Data

By Ultraman

The advertising application of user shopping habit data can be divided into two aspects, one is the optimization of advertising exposure time, and the other is the optimization of single-click bidding for advertising. The operator can use a bar chart to show the daily trend of the total orders of the store. The operator can…

Application of regional price distribution sensitivity data

By Ultraman

This information visualization technique can also be used for data on regional distribution of prices. For example, mark the top five regions with the highest average customer price with green symbols on the schematic diagram, and mark the regions with the lowest average customer price with yellow symbols on the schematic diagram. After marking the…

Amazon Growth Stage Operations – Traffic Tracking

By Ultraman

When the link gradually enters the growth stage from the introduction stage, the traffic and sales will fluctuate and increase, and the number of competing products will gradually increase. At this time, the primary goal is to stabilize the link keyword ranking, quickly solve the product hidden dangers, and avoid the link encountering bottlenecks. At…

Three major camps of third-party payment

By Ultraman

The current domestic third-party payment market structure has been basically determined, and the companies that can survive in the market can be roughly divided into three camps. (1) Giants that focus on the C-end consumer market. The “Matthew effect” in this market is very obvious, and only a few can survive in the end. There…

Cross-border e-commerce site management

By Ultraman

The concept of on-site management originated from the quality management of the production process. It refers to the method of managing personnel, equipment, materials, production processes, production environment and information through standardization, visual management and Kanban management at the manufacturing site of the production department. For Amazon’s operations, the method of on-site management is still…

Market Research for Amazon Sellers

By Ultraman

In the early stage of product launch, the primary goal is to generate traffic and conversion and obtain market feedback as soon as possible. Since the sales volume of products in the introduction period is relatively low and the investment is relatively high, operators need to select suitable products, find the right time to put…

Cross-border payments become a new battlefield for third-party payment companies

By Ultraman

In addition to the two giants, there are 28 third-party payment companies that have obtained cross-border payment licenses. Unlike many third-party payment companies that hold payment licenses but do not actually conduct business, many of the 30 companies have entered the cross-border payment market, and the industry focus involved is different. This also shows from…

Cross-border e-commerce OKR working method

By Ultraman

Although the goal management method introduced earlier is effective, in many cases it is still managed through external conditions. If the team cohesion is not strong, it is easy to lead to a high team turnover rate and cannot be maintained for a long time. Therefore, if there is no rigid requirement for performance goals…

Online payment – Internet payment, communication network payment

By Ultraman

Payment is made through various networks. Due to the different management and leading parties of different network types, the interests and development plans are also different. As new technologies such as the Internet have brought impacts to existing communication networks and television networks, the continuous influx of industry franchisees and breakthrough innovative business models have…

Job level management in cross-border e-commerce

By Ultraman

Most cross-border e-commerce operation salaries are composed of a base salary + commission. In addition to the difference in base salary, different companies also have different indicators when calculating operation commissions. However, when considering the salary level of operations, many managers often only consider the business dimension, resulting in long-term unchanged salaries. Once the external…