1. Competitive store analysis Monitoring and analyzing competitive stores can help you understand their advantages and prepare yourself for the competition. You can also find the key points that your store can improve. Understand how competitive stores deal with the market, such as the formulation of promotion plans, the timing of new products, sales trends,…
Data Manager is a new function developed by Alibaba International Station, which provides a reference for store operation and business decision-making for foreign trade enterprises. This function mainly reflects the data of the operation and promotion effect of enterprises on Alibaba International Station. Through multiple data statistical analysis, it not only allows enterprises to clearly…
Keywords are words that consumers enter when searching for products. If the product title contains the keywords that consumers search for, the product may appear in the search results. Keywords are divided into core keywords and derivative keywords. Among them, core keywords refer to the positioning of a certain product, and derivative keywords are a…
There are also different creatives for the top display on the APP side. Select New Creative. There are three types of creatives for the top display on the APP side (1) Multi-product creative mode. The multi-product creative mode displays three products, customizes the follow-up page, and increases the exposure of more products. After selecting the…
Binding Creatives for Top Exhibitions on the PC Side of Alibaba International Station There are different creative forms for displaying top exhibition products on the PC side. You can also choose to create new creatives. There are 3 creative modes for top exhibitions on the PC side. (1) Classic Top Exhibition. The classic top exhibition…
Two companies in different industries may compete with each other because the products they produce are substitutes for each other. This competition from substitutes will affect the competitive strategies of existing companies in the industry in various forms. For example, some people joked that “takeout kills instant noodles” and “mobile payment kills thieves”, creating many…
The bidding sorting rule of Foreign Trade Express is: Promotion score x bid, the larger the product, the higher the ranking, and the data will be updated dynamically in real time. On Alibaba International Station, only 3~5 star keywords are eligible to be displayed in the top 5 of the search page through bidding, and…
Competitors refer to other companies that may pose a threat to the development of an enterprise. Specifically, they refer to companies that produce and sell similar products or substitutes, provide similar or substitute services, and have similar price ranges and similar target customers. Competitors can be identified in the following three ways. (1) Identify competitors…
1. The concept of data analysis Data analysis refers to the use of appropriate statistical analysis methods to analyze a large amount of collected data, summarize them, understand and digest them, in order to maximize the development of data functions and give full play to the role of data. In simple terms, data analysis is…
1. Necessity of industry analysis Industry refers to a group of companies that provide similar or similar products. Through macro and micro analysis of the industry, it can be determined whether the industry selected by the e-commerce enterprise has a good development trend and which sub-industries under the industry category have more development potential. 2.…