Cross-border e-commerce company copywriting reference template

By Ultraman

An excellent company copy can attract customers to be interested in the company’s products and services. The company copy should be concise and focus on the key points. The following is a company copy template. Readers can fill in the corresponding English according to the prompts in the brackets for reference and learning. ) Established…

Basic operations of Alibaba International Station product management

By Ultraman

(1) Click “Product Management” → “Manage Products” to enter the “Manage Products” page. Products can be managed on this page. The basic operations mainly include product allocation, product grouping, modifying product status, product editing and batch modification. Among them: products can be assigned to different sub-accounts through product allocation: products can be moved to different…

Alibaba International Station PC version video released

By Ultraman

Video publishing on the computer: The main video publishing channels on Alibaba International Station include product videos, True View videos, and short video activity submissions. (1) Product videos. Product videos mainly include main image videos and detail videos. The publishing process is as follows: My Alibaba → Media Center → Video material → Upload video…

The FABE rule for cross-border e-commerce product copywriting

By Ultraman

The FABE rule is a very typical profit-based sales method, and it is also a very specific and highly operational profit-based sales method. It uses four key links to very cleverly handle the issues that customers care about, thereby smoothly achieving product sales. When designing pages on e-commerce platforms, product copywriting is like a salesperson…

Alibaba International Station Product Diagnosis and Optimization

By Ultraman

Click “Product Management” → “Search Diagnosis Home” to enter the Search Diagnosis Center page. You can diagnose store products on this page, and the system will display detailed information such as product optimization suggestions, product effects, and problem products to be optimized. Click “Product Management” → “Product Diagnosis Optimization” to enter the page. You can…

Alibaba International Station Coupon Setting Rules

By Ultraman

Rules for setting coupons on Alibaba International Station. ① Coupon type: Currently there are two types: full discount coupons and full discount coupons. ② Coupon title setting: within 60 characters. ③ Coupon validity period: The validity period shall not exceed 62 days. ④ Coupon release quantity: Merchants can issue 10 coupons at the same time,…

Alibaba International Station SNS Smart Sharing

By Ultraman

SNS Smart Sharing Operation Steps: (1) Access path. Click the “Marketing Center” or “Media Center” command in the My Alibaba navigation bar to open the “SNS Smart Sharing” page. The system will automatically recommend smart composite pictures of new products. After selecting, click the “Share” button to share the page. If you enter quickly for…

Alibaba International Station Window Product Management

By Ultraman

1. The concept of showcase The showcase product display is one of the promotion resources of Alibaba International Station. The showcase of Alibaba International Station is like the glass display window or display area of the store you see on the street. This position has an excellent exposure opportunity. For product promotion operation, you can…

Alibaba International Station Coupon Settings

By Ultraman

Alibaba International Station Coupon Settings: (1) Enter My Alibaba backend, click “Marketing Center” > “Merchant Self-Marketing Center” > “Coupon” command, enter the “Coupon” page, and click the “Create Coupon” button in the upper right corner of the page (2) Edit coupon information. Coupon information is divided into three parts: basic information, denomination information, and product…

Alibaba International Station Product Operation

By Ultraman

(1) Product growth score. Alibaba International Station scores products based on three aspects: effect conversion, content expression, and product service, namely product growth score. (2) Product stratification. Alibaba International Station manages products in stratified ways. Product stratification includes new products, low-scoring products, potential products, strong and excellent products, and hot products. Click the “Product Management”…