SNS Smart Sharing Operation Steps:
(1) Access path.
Click the “Marketing Center” or “Media Center” command in the My Alibaba navigation bar to open the “SNS Smart Sharing” page. The system will automatically recommend smart composite pictures of new products. After selecting, click the “Share” button to share the page. If you enter quickly for the first time, a legal agreement window for off-site sharing will pop up. After reading carefully, if you accept, click the “Confirm” button.
(2) Bind account.
After clicking the “Confirm” button, if you have not bound a social account before, you will be prompted to bind a social account; if you have already set a social account, it will be automatically connected and you can enter the “SNS Smart Sharing” page without additional operation.
(3) Click the “Share” button.
The “SNS Smart Sharing” page can share content including featured products, discounted products (not yet online) and merchant capabilities (not yet online). The only function that has been launched is featured products, which focus on the new and popular selling points of the main products. New products automatically select new products released within 30 days and with a product quality score of 4 points or more, and default them to the 10 most recently released products. Hot products automatically select products that have been inquired and communicated in the past month and have reached a certain sales volume, but this function has not yet been launched. Each sharing form intelligently captures 10 related products according to the degree of matching, and creates the most matching display style according to the corresponding product characteristics, so that each product can get the best conversion effect. At present, the system automatically recommends 10 new product smart photos every day. You can select the pictures you want to share, click the “Share” button, enter the “Share Product Content” page, as shown in Figure 3-18, and then check the social account for automatic sharing.
The sharing methods are divided into automatic sharing and manual sharing. Automatic sharing relies on automatic synchronization through technical interfaces. The operation is simple, but the channels are limited. Currently, only Linkedln is supported. Manual sharing requires manual publishing, but the channels are more diverse. Currently, Linkedin, Twitter, Facebook, News Feeds and Your Story are supported. Click the corresponding social platform icon to enter the corresponding page, and the picture and default copy will be automatically filled in. Just check the channel.