AliExpress Pay for Performance, also known as P4P, is a global online promotion service of the AliExpress platform. It allows the store’s products to be ranked and displayed in the golden position of multiple keywords for free. Only when the buyer is interested in the product and clicks to learn more about it, the system…
To use Facebook to advertise, you need a personal account, a public homepage/fan page, an advertising account, and a business management platform. The following will introduce the basic settings and precautions of the business management platform (hereinafter referred to as BM) to sellers. 1. Create a business management platform. The business management platform (BM) is…
For cross-border e-commerce companies, a very important issue is inventory management. For them, due to the influence of various factors, the management of goods may be relatively difficult. So, how should cross-border e-commerce companies effectively manage inventory? Today, the editor will briefly analyze it with you. Friends in need can refer to it. We all…
Introduction to the four major export cross-border e-commerce platforms: 1. AliExpress – suitable for novices a. AliExpress has now become one of the most active cross-border e-commerce platforms in the world. It has earned its name among the most abundant platforms with Alibaba’s huge membership base. b. Emerging markets are where AliExpress is concentrated, especially…
Amazon’s Amazon-to-Z Guarantee claim (A-to-Z claim) is a protection policy implemented by Amazon for all buyers who purchase products on the Amazon platform. If a buyer is not satisfied with the products or services sold by a third-party seller, he or she can initiate an Amazon-to-Z claim to protect his or her own interests. (1)…
AliExpress store marketing settings can effectively encourage customers to make transactions. In the early stage of the store, sellers can focus on creating limited-time and limited-quantity discounts and store-wide discounts, coupon group collection and targeted delivery when setting up discount activities. The specific approach is to always put the promoted products in the limited-time and…
In addition to selecting pictures according to various requirements, sellers who want to create excellent main pictures must meet three conditions: the picture background is simple and the product theme is prominent; master the color matching skills; and the matching text is concise and clear. In the specific creation, we must start from two aspects.…
Amazon product reviews are displayed on the Listing details page, which has a great impact on the weight of the Listing. If a listing has a bad product review, it will not only be downgraded by the system, but customers will also be suspicious and negative about it and quietly leave. However, product reviews are…
With the popularity of cross-border e-commerce, a large number of emerging platforms have begun to compete for the market, and some of them have achieved remarkable results. We introduce some emerging platforms in the hope that they can provide some help and reference for cross-border e-commerce sellers. Mercado Libre Platform Mercade Libre is an online…
What is Shopee’s store naming policy? A professional store name builds trust and confidence in buyers. The following rules should be followed when deciding on a store name to reflect credibility: 1. Include at least 5 characters but no more than 30 characters. 2. Include alphabetic and numeric characters. Avoid using a store name that…