After completing brand registration, sellers can set up the graphic version of the product details page in the “Advertisement” tab of the TAB function section. After using the graphic version of the product details page, sellers can describe the brand and product in more detail to increase buyers’ awareness of the brand and product. When…
After understanding the mechanism of CPC paid advertising, sellers need to make basic preparations for CPC paid advertising. The preparations for CPC paid promotion mainly include clarifying the delivery target and determining the promotional products, which are described in detail below. When conducting CPC promotion, sellers need to clarify their delivery targets and select corresponding…
When sellers publish products, they can fill in the text version of product details. In addition, they can also display the graphic version of product details to improve buyers’ awareness of products, promote product conversion, and thus improve the natural ranking of products. 1. Brand filing The graphic version of product details is not open…
CPC paid promotion is a promotion method that is free to display and pays for clicks. It displays products to potential buyers based on the keywords set for the products. It is a precision marketing tool tailored by Amazon for sellers. Therefore, the principle of CPC paid promotion is that sellers pre-set some promotional keywords…
CPC is the abbreviation of Cost Per Click, which is a promotion method that charges by clicks. CPC paid promotion is an important way for sellers to obtain buyer traffic on the Amazon platform. Sellers can use CPC paid promotion to place advertisements to target buyers so that the products can get more exposure and…
Directing Facebook audiences to your Amazon product listing page, you will not be able to accurately track the effectiveness of Facebook ads and their impact on the audience, views, click-through rate, etc. But sellers can use the sales funnel model to solve the problem. By following this sales funnel model, you will be able to…
In order to save storage costs, sellers generally adopt two methods to reduce inventory costs: removing orders and disposing of inventory. Compared with removing orders, the disposal operation is irreversible. How should Amazon’s common inventory handling methods be carried out? Inventory disposal is one of the operations that sellers must understand and master. Generally, sellers…
What kind of store model should a small seller or a startup company that has just started choose? This needs to be chosen based on its own specific situation. If you are a factory-type company or an entrepreneur with a relatively advantageous supply chain, the target products that can be selected are usually more specific,…
After the seller searches for the hot keywords of the product through the keyword search tool, due to the limited number of words in the product title, not all keywords can be smoothly optimized into the title. Sellers can cleverly use the remaining keywords in the five-point description to better carry out SEO promotion. For…
SEO is the abbreviation of Search Engine Optimization, which means “search engine optimization” in Chinese. The search engine on the Amazon platform is A9. SEO refers to the seller’s optimization and adjustment of products based on the understanding of the A9 algorithm, improving the natural ranking of products in the A9 algorithm to attract more…