Which costs can be classified as explicit costs during the procurement process? There are three main types, including operating costs, express delivery costs, and warehousing costs. (1) Operating costs Operating costs can be divided into procurement plan preparation costs and procurement management costs Procurement plans can help e-commerce companies better predict and master production plans,…
When the new sales season comes, many e-commerce companies are still struggling with how to spend money to bring traffic to their online stores. Some mature e-commerce companies have carefully selected the products to be launched, prepared sufficient budgets, and made every effort to create their own hot products. For mainstream e-commerce platforms such as…
Direct cooperation with factories is one of the channels for e-commerce companies to find sources of goods. The advantages of this channel include low factory prices, large profit margins, sufficient and stable supply, and return and exchange services. Therefore, e-commerce companies can cooperate with factories in two main ways. (1) Directly obtain goods from factories…
1. Which products are not suitable for online sales? Which products are not suitable for online sales? Please note that “not suitable” does not mean that they must not be sold, but that it is difficult to open up sales channels for such products online. In addition, products that are not suitable for sale also…
Product selection is one of the tasks that e-commerce companies must do, because not all products are suitable for online sales, and not all products have a market online. As the saying goes, a good iron must be made strong before it can be forged. E-commerce companies must carefully select products, follow the golden rules…
Nowadays, e-commerce platforms such as Taobao, JD.com, and Dangdang have not only attracted e-commerce companies to join, but also celebrities to join. For example, the famous crosstalk actor Yue Yunpeng (lovingly called “Xiao Yueyue” by fans) opened his own online store “Jianghu Shop Yue Yunpeng Star Store” and achieved a sales record of 17,000 servings…
Purchasing cost control is the process of managing related expenses, including order costs, personnel costs, transportation costs, etc. The purpose of e-commerce companies controlling purchasing costs is to maximize profits. To achieve this goal, e-commerce companies must understand the classification of purchasing costs, factors that affect purchasing costs, and channels to reduce purchasing costs. In…
When it comes to traffic, e-commerce companies should be familiar with it, because it is a key factor in determining the effectiveness of operations. Traffic is equivalent to the customer flow of physical stores. For physical stores, business can only get better if there are more people patronizing them, and the same is true for…
Social media platforms are effective channels for e-commerce companies to select products. Social media platforms such as Douyin, Kuaishou, and Xiaohongshu gather a large number of buyers. Understanding the needs of these buyers and selecting products accordingly can effectively improve the conversion rate of products. Taking Douyin as an example, many buyers will buy products…
If products are not properly evaluated, they are likely to become unsalable. To change this passive situation, e-commerce companies must take the initiative and take corresponding measures. In short, e-commerce companies must find ways to deal with unsalable products and try to turn unsalable products into products in short supply. On e-commerce platforms, unsalable products…