The era of product as king no longer dominates the cross-border e-commerce industry, and now it is the era of brand going overseas. As long as you are engaged in the cross-border e-commerce industry, sellers need to have brand strategic thinking, such as the Amazon platform and the OZON e-commerce platform. 1. The importance of…
Some Amazon sellers can quickly invest in brand promotion, but some Amazon sellers are troubled by the fact that their advertising materials always fail to pass the review. It is really a matter of joy and sorrow. Here are some reasons for the review rejection of brand promotion video materials and the corresponding solutions, hoping…
Amazon store operation seems simple, but it is still difficult to do. In particular, sellers need to be careful. Of course, different sellers have different requirements, so what is the daily work of Amazon multi-store sellers? Check daily sales and sales. This is something that every seller must see. You can see factors such as…
As we all know, home furnishings are a popular cross-border category on Shopee, with sales ranking first all year round, and have always been a “battlefield”. So, what furniture and supplies can Shopee sellers sell? This article will introduce them. Analysis of primary and secondary categories to gain insight into consumer trends. There is no…
Some sellers asked: Why is a competitor product that I am following, which has no reviews, in the top 5 of the category’s hot-selling list? Some sellers asked: Why did I look through all the search results and still not find my product? Some sellers asked: Why did I bid a high price for the…
Most eBay sellers are returned because the product was sent to the wrong place or was damaged during transportation. So many consumers will choose to apply for eBay returns. What if the eBay buyer does not sign for the goods and asks for a return? What if the return rate is high? Let’s introduce it…
Policy violations other than IPR violations When a seller is found to have violated platform policies, the seller will be penalized and/or the product will be removed from the shelves. Sellers can appeal in the Growth Center. Each seller has 1 chance to appeal after being penalized, and must appeal within 60 days Intellectual property…
Sellers often ask: “My BSR ranking dropped from 10,000 to 20,000, what should I do?” “My product ranking is around 20,000, and I only get one or two orders a day. Should I give up or continue to build it?” In daily operations, small category rankings are more worthy of attention than large category rankings.…
The peak season of 2019 is coming, and this is also the time when people buy the most goods from the Internet. E-commerce companies have been waiting for the arrival of this season in the hope of making a fortune from it. E-commerce has gone through a long decade, and web developers are constantly understanding…
In operation, the most distressing thing is the sudden and sharp drop in sales. What will cause a drop in sales? 1. After the product is out of stock, it is put on the shelves again, and the sales volume drops sharply, and the advertising cost increases sharply I believe that there are many sellers…