(1) Integrate and prioritize the important advantages of the product Based on customer reviews, sellers can well determine the advantages of their products and which features and functions are most important to customers. These advantages and features may even be advantages that the seller has not even thought of. For example, when a product is…
The shipping template is a tool launched to solve the problem of frequent changes in shipping costs for different regions and user types after an order is completed, which leads to a surge in workload and low work efficiency. Sellers can use the shipping template to solve the problem of shipping cost differences when different…
A good product details page is the soul of a store. A product details page that highlights the advantages of a product is directly related to the conversion rate of the product. 1. Reasonable description structure The product details page is divided into two parts: picture display design and functional effect design. (1) Picture display…
Feedback is the customer’s evaluation of the order of the product they purchased. It includes factors such as product quality, customer service quality, logistics speed, etc. Review is a customer’s evaluation of the product itself, evaluating whether the product is good or bad, and has nothing to do with other factors. Customer Order Evaluation (Customer…
Setting shipping is one of the essential skills for Amazon sellers. In Amazon, you can choose FBA delivery or self-service delivery mode. The advantage of choosing this mode is that the cost is lower, but you also need to learn some related backend operation points. How to set free shipping for individual sellers? How to…
For sellers who have registered trademarks and have registered their brands on Amazon, there is an important content in the product description that can greatly increase the points of their listings, namely the A+ page (picture and text description). The A+ page combines pictures and text to better display product details and make the entire…
1. Product Q&A Optimization Product Q&A (Question & Answer, Q&A) is displayed in the center of the product page. It is a platform for consumers to ask questions about the product itself, which can effectively solve consumers’ doubts about the product before placing an order. Amazon’s product Q&A is based on the consumer’s standpoint and…
(1) Composition of FBA fees FBA is only responsible for local delivery, not for the transportation and customs clearance before the goods arrive at the FBA warehouse, which is called the FBA first leg. There are generally four ways to do the FBA first leg: international express, FBA dedicated line, FBA first leg and overseas…
Amazon Prime is a VIP system such as Amazon membership, similar to China’s JD Plus membership. You can enjoy Amazon’s value-added services while shopping. By paying a certain membership fee, taking the US Amazon as an example, the annual fee for US Amazon Prime members is currently US$99 (US$79 before 2014). Consumers who participate in…
With the development of the global economy and the rise of cross-border e-commerce, foreign trade e-commerce parcels, as a new logistics method, are increasingly valued by people. Foreign trade e-commerce parcels can help companies reduce operating costs, improve customer satisfaction and enhance market competitiveness. This article will introduce the relevant knowledge of foreign trade e-commerce…