The emergence of overseas warehouses has simplified the originally complex cross-border delivery process into two links: “sorting and delivery”. Due to the small number of operating processes, not only the damage rate and loss rate of packages are greatly reduced, but also the real-time tracking and query of the delivery progress can be realized, providing…
Compared with customers under the traditional business model, online customers have many new characteristics different from traditional customers due to their special consumption environment and special consumption methods, which are mainly reflected in the following aspects: (1) Online customers are not restricted by geographical location and consumption time when making online purchases. With the continuous…
The normal and effective operation of a market depends on the amount of information obtained by both parties to the transaction and the reliability of the information; the smooth progress of any transaction must also be based on a large amount of real and reliable information. On a B2C cross-border e-commerce trading platform such as…
By establishing an online customer value evaluation system and model, we can achieve different treatments for customers of different values and create the greatest value for the enterprise. In the process of implementing the evaluation results into customer strategies, we should constantly revise the model according to the implementation effect, so as to find the…
1. Target Users Lattice’s target users are mainly small and medium-sized retailers around the world, including online retailers and offline retailers. At the same time, since most products have no minimum order quantity restrictions, Lattice can also provide retail products to ordinary consumers at wholesale prices. 2. Products and Services (1) Online direct sales. Currently,…
The transaction mode of cross-border e-commerce can be divided into large-scale international trade wholesale business and small-scale online retail business according to the size of the transaction amount. Different transaction modes have different transaction processes. The transaction process, customs declaration, tariffs and other issues of large-scale international trade wholesale business (B2B) are also different on…
(1) Search engine optimization and Google ads. The most important online promotion methods for foreign trade e-commerce are search engine optimization and keyword bidding ranking. Guo Quji, one of the four founders of Google China, special assistant to the president of Google China, and current CEO of LightInTheBox, is very proficient in search engine optimization…
1) Improve the competitiveness of website product prices Product prices are a matter of life and death for both physical enterprises and enterprises that use the Internet like websites. Compared with traditional physical stores, online stores can present more intuitive goods and services to customers, which allows transactions and services to break through the traditional…
Amazon is the largest online e-commerce company in the United States. It is located in Seattle, Washington, and is one of the earliest companies to start e-commerce on the Internet. 1. Products and services provided Amazon China provides consumers with 28 categories, including books, music, movies, mobile phones, home appliances, home furnishings, toys, health, beauty…
The force analysis of customer churn of e-commerce websites refers to comparing all factors that affect customer churn of e-commerce websites to forces, and summarizing and classifying these influencing factors, which can be roughly divided into two categories, one is called thrust and the other is called gravity. Customer churn of e-commerce websites is the…