In the course of your Amazon seller career, it is crucial to understand and comply with the platform’s policies, as Amazon has a policy of “suspending the account first and then dealing with problems later.” Even a simple customer complaint is enough to cause a store to close, especially for new sellers. 1. Account association…
When shopping online, returns and exchanges are inevitable, and as a leading global online retail platform, sellers at OZON face a variety of reasons for returns and exchanges. Today, this article will explore the common reasons for returns and exchanges for OZON sellers and their response strategies. 1. Goods quality issues Quality issues are one…
Today, in the field of e-commerce, advertising has become the only way for most sellers to succeed, and this is also true for Amazon cross-border e-commerce. As a key tool to increase product exposure and sales, Amazon advertising plays a vital role in platform operations. To achieve effective advertising results, there are some key points…
On Amazon, a global e-commerce platform, brand registration and listing are crucial to protecting intellectual property rights and improving the effectiveness of brand complaints. This process not only makes it easier for brand owners to file complaints, but also strengthens the protection of intellectual property rights and provides more effective support for them. 1. Importance…
On the Amazon platform, creating eye-catching video ads is a key part of increasing product exposure and sales performance. By investing time and effort, sellers can create high-quality, attractive video ads through the following key steps. 1. Prepare materials Successful video ads start with preparing high-quality materials. Sellers need to collect high-quality pictures of products,…
In the huge and competitive market of Amazon, successful distribution requires not only accurate selection of popular products, but also a series of effective strategies. Here are six key steps to achieve successful distribution. 1. Accurate selection of popular products The cornerstone of successful distribution lies in selecting popular products on the market and ensuring…
Through certain measures, merchants can more comprehensively understand and improve the repurchase rate on the Amazon platform and achieve sustainable growth in business. This article introduces how to calculate Amazon’s repurchase rate and the measures Amazon takes to improve it. 1. Amazon’s repurchase rate calculation method In the pursuit of sustainable business growth, merchants need…
Lazada, as the largest e-commerce platform in Southeast Asia, provides sellers with a vast market and opportunities. If you are planning to open a store on Lazada, here is a professional e-commerce operation guide to help you start smoothly and build a successful e-commerce business. 1. Lazada registration details Lazada’s registration process is simple. You…
Recently, the Indian government released the “Draft National E-Commerce Policy”. This policy includes the construction of the Indian e-commerce ecosystem. Among them, cross-border e-commerce platforms should pay attention to: the supervision of e-commerce platforms and the protection of consumer rights. First, let me explain the key points of this Indian e-commerce policy and the comparison…
The returned products in an Amazon Standard account or Amazon Prime account are the same. However, the return policy varies based on the product type and the seller type rather than the buyer’s account. Here are the things to note when returning: eligibility, different return policies, return time and fees. 1. Items that cannot be…