1. Introduction to JD Global Shopping JD Global Shopping is a new cross-border e-commerce business launched by JD in April 2015. The first batch of products launched on JD Global Shopping platform exceeded 150,000, the number of brands exceeded 1,200, and the number of stores exceeded 450, laying a milestone for JD’s internationalization strategy, aiming…
1. Introduction to NetEase Kaola Overseas Shopping Platform NetEase Kaola Overseas Shopping is a comprehensive e-commerce platform under NetEase that focuses on cross-border business. Its sales categories include maternal and child care, beauty and cosmetics, home life, nutrition and health care, global food, clothing and luggage, digital home appliances, etc. NetEase Kaola Overseas Shopping focuses…
1. Introduction to Tmall Global Platform Tmall Global is a sub-channel under Tmall Mall that Alibaba Group announced to be officially launched in February 2014. Tmall Global mainly provides domestic consumers with overseas imported goods. Merchants settled in Tmall Global are all corporate entities outside mainland China and have overseas retail qualifications; the goods sold…
The content filled in “Bullet Point” and “Description” in the “Description” column will be displayed on the front end. “Bullet Point” (selling point). Fill in the main functions and highlights or unique features of the product here. Some categories of products can fill in 5 bullet points, 100~500 characters per line. “Description” (product description). If…
1. Introduction to Alibaba International Station Alibaba International Station is a global leading cross-border B2B e-commerce platform founded by Alibaba Group, providing a full range of online services and tools such as one-stop shop decoration, product display, marketing promotion, business negotiation and shop management. 2. Analysis of Alibaba International Station Platform Operation Alibaba International Station…
The main image must show the actual product (not a picture or illustration), and must not show irrelevant accessories, supports that may confuse buyers, text or logos that are not part of the product, watermarks, or embedded images. Interpretation: There are four key points in this sentence. ① Product images should preferably be real photos…
(i) eWTP (World Electronic Trade Platform) eWTP, or Electronic World Trade Platform, is a world electronic trade platform initiated by the private sector and jointly participated by various stakeholders. eWTP can help developing countries, small and medium-sized enterprises, and young people around the world to enter the global market and participate in the global economy…
The so-called listing is what we call uploading products. For sellers who build their own product pages, Amazon provides two ways to upload products: single upload and batch upload. The following is a special method for uploading products individually. However, it is still a reminder that sellers must comply with Amazon’s sales policy and must…
Take the US site as an example. Sellers log in to the backend, enter “category” in the search bar, and enter the page. Then click “Categories and products requiring approval” to enter the page. Select the category where your product is located, and click to enter the category review requirements page of the category (the…
The development environment of cross-border e-commerce includes my country’s e-commerce market environment and my country’s cross-border e-commerce market environment. (I) Characteristics of my country’s e-commerce market environment 1. Total scale growth my country’s population ranks first in the world, and its Internet coverage rate is close to 49%, far exceeding that of American Internet users.…