Commonly used social media in cross-border e-commerce

By Ultraman

(I) Social Networks Based on social networks, people connect with friends, colleagues, classmates and other people with the same interests and backgrounds to share information and interact. The most well-known social networks are Facebook, Google +, LinkedIn, etc. For example, as the world’s largest social networking site, Facebook has 1.3 billion active users per month.…

Steps for social media marketing for cross-border e-commerce companies

By Ultraman

Although social media tools vary greatly and marketing methods are also varied, for cross-border e-commerce sellers, traffic diversion is the ultimate goal. From the perspective of purpose, in fact, all social media marketing tools have their common characteristics. As long as these fixed steps are followed, the ultimate goal of traffic diversion should be achieved.…

Cross-border e-commerce affiliate marketing

By Ultraman

Affiliate marketing (also known as joint marketing) is a pay-per-performance online advertising method. The parties involved in affiliate marketing include advertisers, affiliate members and affiliate marketing platforms. Advertisers pay reasonable advertising fees to affiliate members according to the actual results of online advertising (such as sales, number of leads, etc.), saving marketing expenses and improving…

Email marketing should pay attention to timeliness

By Ultraman

The earlier you contact foreign customers, the greater the probability that they will reply, so you must try to contact foreign customers as soon as possible. Generally speaking, it is necessary to reply on the same day, but the time of reply can also be a little skillful. For example, when we open the mailbox…

The concept and characteristics of mobile cross-border e-commerce

By Ultraman

With the advancement of the times and technology, people’s demand for mobility and information has risen rapidly, and mobile Internet has penetrated into all areas of people’s lives and work. Mobile e-commerce not only provides an electronic shopping environment, but also provides a new sales and information release channel. From the perspective of information flow,…

The concept of social media marketing

By Ultraman

Social media, also known as social media, refers to websites and technologies that allow people to write, share, evaluate, and communicate with each other. Social media can be mainly divided into the following categories: professional social network, mobile chat, instant messaging, online trade, microblogging, blogging, photo sharing, video sharing, Q&A, Wikis, online music, check-in, message…

Cross-border e-commerce SEO

By Ultraman

Another effective way to make a website rank high in search engines is “search engine optimization” (also known as website optimization). In fact, search engine optimization follows the scientific and comprehensive theoretical mechanism of search engines, and rationally plans and deploys website structure, web page text language, and interaction strategies between sites to explore the…

Search engine keyword (word) advertising

By Ultraman

Cross-border e-commerce companies often use search engine keyword advertising to attract traffic. Keyword advertising is also called “keyword advertising”. Simply put, when a user uses a certain keyword to search on a search engine, advertising content related to the keyword will appear on the search result page. Since keyword advertising only appears in a prominent…

International multimodal transport for cross-border export logistics

By Ultraman

The definition of international multimodal transport given by the United Nations Convention on International Multimodal Transport of Goods is: in accordance with the international multimodal transport contract, the multimodal transport operator transports the goods from the place where the goods are taken over in one country (region) to the designated place of delivery in another…

International air transport for export cross-border logistics

By Ultraman

Compared with ocean and rail transport, air transport has the advantages of fast transport speed, high cargo quality, and is not restricted by ground conditions. Cross-border e-commerce has broken down the original bulk trade orders of containers shipped by sea into high-frequency, fragmented and small trade orders, and more and more export goods are presented…