Product title is one of the most important factors affecting store clicks and improving product conversion rate, and it is also an important factor affecting search ranking. As the first factor to attract consumers to the door, product title has a large search weight. So, how to write a product title? What content must be…
The Amazon platform has strict page design standards. If sellers do not understand these rules, Amazon may restrict traffic. Since the Amazon platform has the characteristics of “focusing on products and stores”, all products are displayed on the website, and there is no concept of a complete store, which highlights the importance of page creation…
As we all know, product selection is the key to selling goods on the Amazon platform. Above, we have determined how to choose product categories and specific products. Now we will help sellers from the initial selection of samples to the process of determining products from the perspective of sample evaluation, cost and profit calculation,…
Amazon’s backend does not have an industry analysis function. If sellers want to know more market information, they can refer to the following three methods. First, understand the market situation by referring to the data of other cross-border e-commerce platforms, such as the data vertical and horizontal function of the AliExpress platform, the eBay trend…
New Amazon sellers often make two major mistakes when selecting products: blindly following the trend and being indecisive. We provide three suggestions on how to select products. First, make good use of your own resources. If the seller does not have a dedicated development team, it is best to choose a category with relatively large…
Generally speaking, there are three basic ideas for product development. (I) Starting from the perspective of consumers, meeting market demand The Amazon platform emphasizes products. Regardless of whether the seller has resources and is familiar with the product, it is necessary to consider whether the product at hand is needed by the market and whether…
As we all know, Amazon is a platform that “emphasizes products and neglects stores” and “products are king”. “70% product selection and 30% operation” proves the importance of product selection. In 2018, with the influx of a large number of sellers, product saturation and serious homogeneity have occurred, and more and more sellers have begun…
Comments directly affect the exposure and traffic of a single product, and thus affect product sales, while feedback affects the performance indicators of the seller’s account store more. Amazon will cancel the sales rights of sellers with too low feedback scores. Comments are generally displayed at the bottom of the product page. On the one…
From customer service to improving store image, from review management to improving product quality, how to improve customer service is a question that every seller needs to think about. When the difference between the functions and prices of two products is not large, the value of customer service becomes more prominent. Goods with good customer…
“Fast, accurate, and ruthless” are the three words that run through the entire process of creating a hit product. The following will explain the entire process of creating a new product from these three perspectives. (1) “Fast” means that sellers must seize the new product period promoted by Amazon. If they miss the new product…