Amazon advertising and promotion strategies: brand promotion, on-site and off-site promotion, and new product launch techniques

By Ultraman

Amazon advertising and promotion strategies: brand promotion, on-site and off-site promotion and new product launch techniques Brand Advertising Overview Sponsored Brands is an effective form of online advertising designed to increase brand awareness and attract buyers’ attention. Compared with Sponsored Products ads, Sponsored Brands ads are usually placed at the top of the search results…

Detailed explanation of VAT application process on Amazon Europe: How to comply with VAT regulations when selling goods

By Ultraman

Detailed explanation of VAT application process on Amazon Europe: How to comply with VAT regulations when selling goods Learn about Amazon Europe Amazon’s European sites cover multiple countries, such as the United Kingdom, Germany, France, Italy, and Spain, and each site has its own unique market and operating rules. Sellers can choose to sell products…

Amazon Sponsored Display Ads: How-To Guides and Optimization Strategies

By Ultraman

Amazon Sponsored Display Ads: How-to Guide and Optimization Strategies As part of Amazon’s advertising system, Sponsored Display ads not only provide a richer range of placements, but also allow sellers to attract more potential customers through different matching methods (such as audience and product placement). This type of advertisement can not only be displayed on…

Amazon Brand Complaint Guide: How to Effectively Protect Brand Rights

By Ultraman

Amazon Brand Complaint Guide: How to Effectively Protect Brand Rights On the Amazon platform, follow-up sales are a common problem, especially for those sellers who have completed brand registration, how to effectively complain about follow-up sales has become the key. This article will combine the content of several articles to introduce in detail the complaint…

Amazon Product Image Optimization Guide: Key Strategies to Improve Conversion Rates

By Ultraman

Amazon Product Image Optimization Guide: Key Strategies to Improve Conversion Rates 1. Basic principles of image optimization 1. The picture information is true and accurate The optimization of Amazon product images should ensure that the information conveyed by the images is true and accurate to avoid misleading consumers. Many consumers make purchasing decisions based on…

How to use Amazon data for efficient product selection

By Ultraman

How to use Amazon data for efficient product selection Amazon, as one of the world’s largest e-commerce platforms, provides sellers with rich data resources, which can help sellers make better product selections. This article will integrate relevant knowledge from Amazon site data selection, digital product selection methods, product data analysis and other perspectives to help…

How to efficiently open a store and sell on Amazon: a full process guide

By Ultraman

How to efficiently open a store and sell on Amazon: a full process guide With the increasing popularity of cross-border e-commerce, the Amazon platform has become an important way for many merchants to expand overseas markets. This article will combine the Amazon store opening process and follow-up sales strategies to provide comprehensive guidance for novice…