Operation work involves many situations where templates need to be applied, such as replying to emails, selecting sentences on product introduction pages, etc. If you just use the template interface to copy and paste, it will be time-consuming. Here is a more practical tip – input method user-defined Define the vocabulary function. 1. Select the…
Store Marketing Tools The AliExpress platform provides sellers with six independent marketing tools, namely limited-time limited discounts, store-wide discounts, discounts on purchases/instant discounts on purchases, store coupons, shopping Coupon and store interaction. Sellers can use these marketing tools strategically during store operations. 1. Limited-time and limited-time discounts Limited-time and limited-time discounts can increase store popularity,…
The gray line represents product “3” and the orange and blue lines represent the other two ordinary products. (Because the books are printed in black and white, these three different products are marked with numbers 1, 2, and 3 respectively). We can clearly see that the traffic changes of popular models have an obvious characteristic:…
Platform activities refer to theme marketing activities organized by the platform and participated by sellers, with the main purpose of promoting sales. Usually, the flow of buyers and the number of orders placed during the event will increase significantly. Sellers who participate in the event will have a surge in order volume during the event.…
The setting of warehousing plans is an unavoidable issue in Amazon operations. Cross-border e-commerce operations are different from domestic e-commerce operations. The setting of warehousing plans must be very scientific and rigorous. On the one hand, it takes longer to ship the goods from China to the United States, and on the other hand, FBA…
Take the clothing industry as an example. Because it is difficult for the Chinese to grasp the needs and aesthetics of foreign users, if we don’t think more and directly move products that meet our aesthetics and needs for sale on Amazon, we will probably lose even the traffic. will not be generated. At this…
Each e-commerce platform will organize unique large-scale promotional activities, such as AliExpress Global Double 11 and Amazon Prime Day. In addition, e-commerce platforms will also carry out promotional activities of different scales in conjunction with local festivals. During the event, platform traffic and sales will increase significantly. Sellers should actively participate in platform activities to…
The so-called logical analysis means that during the operation process, you need to understand “what” and what led to “what”. For example, “I shipped 20 pieces of this product as FBA inventory”, which resulted in “product sales increased”, which is qualitative analysis. Mathematical tools refer to our commonly used mathematical formulas and various calculation methods,…
Affiliate marketing usually refers to online affiliate marketing. Professional affiliate marketing agencies organize advertising resources on various websites to provide advertisers (sellers) with network-wide advertising promotion. AliExpress affiliate marketing is a “pay-for-performance” promotion model officially launched by AliExpress. The webmasters of affiliate marketing come from more than 100 countries around the world, covering a wide…
It is difficult for most operators to achieve this level of innovation and improvement, because although they may have excellent understanding and performance at a certain point in operations, such as new product launches, review maintenance, or product selection, they There is no systematic knowledge to support it. When it is necessary to innovate and…