In terms of early strategy, after selecting a product, many merchants will observe whether the product has potential based on the size of the natural traffic, and then decide whether to choose advertising. However, this strategy is not static. Taking a brand store as an example, the start of product sales means that the products…
In a listing interface, there is a “Customer questions &answers” section, which is the Q&A section. Because this part of the content is directly related to the customer’s purchasing experience, the probability of customers browsing will be high. For newly launched products, we can intercept relevant content from similar products that already have a large…
Introduction to business consultants As a businessman, whether in traditional industries or e-commerce industries, you will use data analysis. For example, in traditional industries, the bosses of many cigarette shops that open near residential areas do not have data software or even ERP. However, these bosses know very well which brands of cigarettes sell well…
The paid promotion services launched by Lazada include Sponsored Affliates (affiliate promotion) and Sponsored Search (search promotion, also known as through train, referred to as P4P). Sponsored Search (search promotion) This is an efficient and convenient promotion method that helps consumers discover your store and products in Lazada search results. This promotion method charges based…
The test style is listed and optimized separately because this type of product may only have pictures but no samples. Therefore, it is impossible to upload detailed pictures/picture direct reviews/videos etc. relying on conventional operations. However, we can search for similar hot-selling products. Use relevant information about alternatives to optimize the listing interface. Take the…
The A9 algorithm on the Amazon platform itself has an image recognition mechanism. After realizing this, assuming you want to put this product on the shelves, how would you choose? In addition to choosing to focus on this image In addition to adding a new link to the picture, you can also use the similarity…
1. What is the “difference” in price? Price “discrimination” (pricediscrimination) is essentially a price difference. It usually refers to the difference between users when the provider of goods or services provides goods or services of the same grade and quality to different users. Different sales prices or charging standards are implemented between periods. If an…
When the product is just put on the shelves, the review value is empty. However, if you can directly review or submit reviews for the newly launched products, then a high-quality review can immediately optimize the product’s exposure interface, thereby attracting customers to click. In terms of new product review optimization, the most commonly used…
When launching new products, we usually use the method of listing the product on a new listing. However, sometimes we can make appropriate improvements to the listings of out-of-season/non-hot-selling products with high review scores. Promote new products. This listing has a total of 10 products, the first 9 of which are obviously skirts belonging to…
In the process of putting the product on the shelves, in addition to selecting the white background image as the main image and putting it on the shelf, you can also slightly change the image and put it on the shelf as a new product. Take the main image of a clothing product as an…