With the further development of the market economy, the competitive advantages between enterprises are becoming increasingly fierce. As a single enterprise, how to find a way out in such fierce market competition, consolidate its own competitive position, and build a unique competitive advantage for the enterprise has become a problem that many enterprises are constantly…
The key to the success of the cost leadership strategy lies in the company’s long-term adherence to the strategy and the skills to implement it. Costs will not fall automatically or accidentally. Cost reduction is the result of hard work and perseverance. Companies have different abilities to reduce costs, even when they have similar technology…
Enterprises should pay attention to the following aspects in their understanding of low cost in the cost leadership strategy: (1) Enterprises can become cost leaders in the industry by strengthening internal cost control and reducing costs to a minimum; they can provide products and services to relatively price-sensitive users at very low unit costs. With…
Dynamic competitiveness strategy requires enterprises to learn how to seize opportunities to abandon their original advantages and establish new advantages. Dynamic competitiveness strategy is of decisive significance to the long-term survival and high-quality development of an enterprise. The construction of dynamic competitiveness strategy should focus on the following issues. (1) Predict environmental changes. The current…
Intellectual property rights, also known as intellectual property rights, refer to the exclusive rights enjoyed by the right holder over the results of his intellectual labor. The effective time of intellectual property rights is limited to a certain extent, and the content involved includes most things created by intelligence, such as inventions, designs, literature, artistic…
In terms of intellectual property protection in China, the public’s awareness of intellectual property has not been improved as it should be. In the nearly 20 years since China’s accession to the WTO, although my country’s intellectual property laws have been continuously improved, law enforcement has been continuously strengthened, and the overall legal environment has…
1. Enterprises must reasonably use public information to mine commercial information One of the legal means of obtaining other people’s trade secrets is reverse engineering. For most enterprises, reverse engineering is a very effective means of legally obtaining other people’s trade secrets. Trade secrets are different from patents. From the perspective of protection, patents have…
1. Continue to strengthen the enforcement of intellectual property protection Strengthen the judicial leading role of intellectual property protection, significantly increase the cost of violations, and give full play to the deterrent effect of the law. Reorganize the National Intellectual Property Administration, improve law enforcement forces, and increase law enforcement efforts. Set up three intellectual…
Broadly speaking, cross-border e-commerce refers to a transaction process in which trading entities belonging to different customs territories use e-commerce platforms to display goods, reach transactions, conduct cross-border payments and cross-border logistics transportation. In a narrow sense, cross-border e-commerce generally refers to B2C retail business. In essence, suppliers still “ship out” or “ship in” goods…
China’s total import and export trade volume has grown rapidly, from RMB 4.13 billion in 1949 to RMB 30.51 trillion in 2018. In 70 years, China’s total trade volume has increased 7,387 times. Compared with traditional foreign trade B2B export e-commerce, cross-border B2C export e-commerce can effectively reduce circulation links and improve operational efficiency. In…