Basic knowledge of keywords in cross-border e-commerce platform titles

By Ultraman

The product title is a condensed version of its core information. A product title that is clear and contains key information related to the product can not only increase the exposure of the product, but also make it easier for customers to understand the specific situation of the product, thereby arousing customers’ interest and stimulating…

Types of search fraud on the AliExpress platform

By Ultraman

In order to improve the overall shopping experience of customers and enable them to quickly find the products they want through keyword searches, AliExpress recommends sellers with excellent products and excellent service capabilities to customers first. The sellers who can provide customers with a high-quality purchasing experience will have their products ranked higher. The higher…

Types of infringement on the AliExpress platform

By Ultraman

(1) Trademark infringement Trademark infringement refers to the use of a trademark that is identical or similar to a registered trademark on identical or similar goods without the permission of the trademark owner, or other acts that interfere with or hinder the trademark owner from using its registered trademark, thereby damaging the legitimate rights and…

Detailed explanation of the terms of service of the AliExpress platform

By Ultraman

The terms of service of the AliExpress platform refer to the precautions for online customers to purchase, generally including payment methods (Payment), cross-border logistics instructions (Shipment), return policy (Return & Refund), evaluation feedback (Feedback & Review), etc. ① “Payment Method” refers to explaining to customers the payment methods accepted for online shopping. Generally, it will…

Amazon Image Sizes

By Ultraman

The Amazon platform focuses on user experience. The main pictures of products on the platform have a zoom function. Therefore, the requirements for the main pictures of products are also high. Uploading high-quality, high-resolution pictures can make products stand out. In general, Amazon’s requirements for product pictures are as follows. ① The longest side of…

AliExpress Pre-sale Affiliate Marketing

By Ultraman

Since Amazon focuses on the importance of products and the customer’s shopping experience, and weakens the concept of sellers’ stores, the product details page production described in this project mainly takes the AliExpress platform as an example. The backend interface of the AliExpress product details page production is divided into 5 modules: basic information, price…

Cross-border e-commerce business etiquette in France

By Ultraman

Business culture in France is very particular about etiquette. When meeting for the first time or talking to your superior, you should use “Monsieur”, “Madame” or “Mademoiselle”. Meeting with French people requires an appointment in advance, and it should be made at least two weeks in advance. The appointment should be made in writing, by…

Cross-border e-commerce business etiquette in Russia

By Ultraman

When you meet a Russian for the first time, you usually don’t shake hands with a lady, but bow instead. In formal occasions, a man will kiss the back of a lady’s left hand to show respect. Russian names consist of three parts: first name, patronymic and surname. The way of addressing different people in…

AliExpress platform image size specifications

By Ultraman

Due to the different positioning of each platform, the requirements for uploading pictures are also different. The following is a brief introduction to the picture size of AliExpress. AliExpress platform requirements for product pictures are classified according to different industry categories. Generally speaking, the unified requirements for product pictures are mainly the following three points.…

Cross-border e-commerce product detail page design requirements

By Ultraman

Unlike physical stores, the most obvious feature of cross-border e-commerce is that transactions are conducted through the Internet, goods and services become digital, and buyers and sellers can reach a transaction agreement through digital means such as pictures or videos, and the transaction has a certain intangibility. In this context, the quality of the seller’s…