Amazon attaches great importance to product selection. Whether it is a new product that has just been launched or an old brand that has been sold for many years, as long as the seller’s product quality is good enough and well-liked, the platform will strongly support and recommend it to customers, so as to increase…
There is a concept that “product is king”. If there is no good product to support it, no matter how good the marketing is, it is impossible to accumulate brand credibility and guarantee consumer loyalty, and it may even attract bad reviews. As long as the product that meets the needs of consumers is made,…
If you want to be customer-oriented, you need to conduct market research on the target country. The content of the research can include the overall scale of the target country’s cross-border e-commerce market, language characteristics, market demand, environmental analysis, development trends, major imported categories, industry characteristics, hot-selling products, major holidays, and the cultural attributes, consumption…
Customers are the foundation of the survival and development of enterprises. Therefore, for enterprises, customer needs should always be put first. If this cannot be done, everything else will be out of the question. Products that customers like are what enterprises should provide, and only by fully putting customers first can they have a clear…
Personal consumption demand in overseas markets has surged, and traditional foreign trade cannot meet the needs of the times. Cross-border e-commerce was born in line with the times and can better meet the personalized consumption needs of overseas consumers. Many cross-border sellers choose to open stores on the Amazon e-commerce platform. How do sellers deal…
In simple terms, the culture of an enterprise is the culture of its managers, which reflects the will of its managers and embodies the hard work of its managers. Therefore, once the ideas and behaviors of its managers change, the culture and atmosphere of the entire enterprise will also change. Cultural Reshaping Cross-border e-commerce does…
Innovation is the magic weapon for enterprises to win in market competition. Only by continuous innovation can we avoid product homogeneity, stand out from many cross-border e-commerce companies, and have a high brand awareness. Innovation is the key to the sustainable development of enterprises. Only by constantly looking for technological breakthroughs, finding new methods, and…
Enterprise managers must strengthen their confidence and beliefs, otherwise the cross-border transformation of the enterprise is likely to fall into a situation of “three steps forward and two steps back”. A successful enterprise manager needs to move forward towards the goal unswervingly, infect others with his own ideas, and lead his subordinates with his own…
Cross-border e-commerce is a management project. Business managers must have the correct cross-border thinking, attach importance to it in thought and take positive actions, so that the company can successfully transform. In fact, a few years ago, some business managers of traditional enterprises and business managers of trading enterprises had some friends who made money…
The emergence of cross-border e-commerce has provided many Chinese companies with rare opportunities. A number of companies have seized favorable conditions and developed rapidly. At the beginning, these companies also had a limited understanding of cross-border e-commerce, but they grew step by step in the process of practice, went through a period of confusion and…