In simple terms, the culture of an enterprise is the culture of its managers, which reflects the will of its managers and embodies the hard work of its managers. Therefore, once the ideas and behaviors of its managers change, the culture and atmosphere of the entire enterprise will also change.

Cultural Reshaping

Cross-border e-commerce does not only refer to online purchases or sales through online platforms, but also involves the reshaping of corporate culture. If an enterprise wants to better integrate into cross-border e-commerce, it must reshape its culture, upgrade its model, and change its management. The impact on Chinese enterprises is not only limited to business models, marketing methods, and customer management, but also involves the cultural concepts within the enterprise.

If an enterprise manager wants to achieve the success of cross-border transformation, he needs to integrate cross-border thinking and concepts into the corporate culture to guide the behavior of the enterprise. Cross-border changes will bring many levels of impact and will also make some contradictions begin to emerge. At this time, only corporate culture can better inspire people and resolve conflicts.

If an enterprise cannot take the initiative to reshape its culture, it is very likely to lag behind in the cross-border field and eventually be eliminated by the market. Only by forming a long-term mechanism can we cultivate the cross-border culture of an enterprise and design a scientific supporting system to maintain the cultural vitality within the enterprise and promote cultural upgrading. This requires companies to have a deeper understanding of cross-border culture and grasp the essence and core of cross-border culture.

Cultural reshaping is a process for companies to try new changes, and it is also a new opportunity for transformation and upgrading. Chinese companies grasp the essence and core of cross-border culture. From the local market to the international market, and to make profits in the international market. This is itself a revolution for the company itself, and a reshaping of the company. In this process, corporate managers need to continuously input new cultural ideas into the company.

At the same time, we must also be clearly aware that even if it is faster, it is impossible for a company to change others and cultural concepts in one year. It will take five years to complete the journey. The focus of cultural reshaping and construction is continuous accumulation and precipitation. Therefore, we must do it step by step, bit by bit, and start changing and improving from small links that are easy to handle, and finally achieve a satisfactory result.