According to the different contents of cross-border B2B e-commerce services, they can be divided into the following two types. 1. Information service platform The information service platform mainly provides services such as transaction information release, information search and transaction matching, and transmits the product or service information of sellers such as suppliers or buyers to…
There are certain bottlenecks in the development of cross-border e-commerce enterprises on third-party platforms. First, there are many sellers on third-party cross-border e-commerce platforms, and the products are highly homogenized, which is basically undifferentiated competition. To obtain customers, unless there are irreplaceable product features, otherwise, there is only one way to compete on price, and…
C2C e-commerce is an online transaction between individual consumers. In C2C online transactions, consumers sell goods and services to other consumers. There are many people involved in the transaction, and the products traded are also rich in variety. Such transactions are generally participated in by third parties (such as the eBay platform) or conducted on…
From the perspective of the ownership and operation mode of cross-border B2C platforms, B2C cross-border e-commerce platforms can be divided into three types: third-party intermediary, self-built and self-operated, and mixed. A third-party intermediary cross-border B2C platform refers to a platform established by a third-party cross-border e-commerce enterprise other than the buyer and seller, and cross-border…
Made-in-China.com (www.Made-in-China.com) is developed and operated by Focus Technology Co., Ltd. It has become an important channel for global buyers to purchase products made in China. The English version mainly provides information publishing and search services for Chinese suppliers and global buyers who use English, while the Chinese version mainly provides information publishing and search…
Before the outbreak of cross-border B2C e-commerce, most cross-border trade was conducted in a multi-link chain model of B2B2C. A consumer product must go through multiple links such as buyers/import and export agents, wholesalers, and retailers before it can reach overseas consumers. The characteristics of this model are that the division of labor in the…
Cross-border B2C e-commerce refers to the process in which enterprises and consumers in different countries or regions use Internet technology to query, select, purchase, and pay for goods, and finally deliver the goods to consumers through logistics. The target customers of cross-border B2C e-commerce are foreign individual consumers, so the purchase amount and quantity of…
In the era of cross-border B2C e-commerce, the convenience and low cost of cross-border transactions have made it possible for individuals to directly consume across borders. (1) The convenience of cross-border information flow benefits both buyers and sellers. Cross-border online shopping platforms enable consumers to obtain product information more conveniently and efficiently, and social media…
With the development of social networks, people in the cross-border B2B market have clearly recognized the important impact of social networks on e-commerce. B2B buyers study blogs, white papers, webcasts, podcasts and social media profiles of potential suppliers’ purchasers to understand product features, grasp price information and read product reviews. They are influenced by people…
With the rapid development of the information industry, network marketing with the Internet as the communication medium has become one of the most popular marketing promotion methods today. In a broad sense, any marketing activities carried out by enterprises using all networks (including social networks, computer networks, corporate intranets, industry system dedicated lines and the…