For Amazon sellers, negative reviews are the most worrying thing in operations. When faced with negative reviews, either find a way to delete them or minimize the adverse effects they cause. Therefore, after receiving negative reviews, sellers must have a complete approach and method to minimize the negative impact as much as possible. When receiving…
Amazon’s Early Reviewer Program is a way for Amazon to conduct internal reviews. It is a way for Amazon to provide sellers with the first review, so as to help sellers increase sales of new products. Evaluation Rules for the Early Reviewer Program The Early Reviewer Program is mainly designed to help products with no…
When sending emails to customers to urge them to leave a review, you need to pay attention to the following points. (1) Email sending time Send emails to customers after they have received the product, used the product and formed an opinion. Do not urge customers to leave a review before they have received the…
The exposure and conversion rate of products are undoubtedly the focus of sellers. Let the product listing occupy a high position in the search results and provide customers with comprehensive and detailed listings, which will affect the exposure and conversion rate. This requires sellers to improve the ranking of products and optimize the listings in…
The following summarizes the relevant issues about the Early Reviewer Program fees for sellers’ reference. 1. Fee Standards The Early Reviewer Program is not free. It costs $60 per product and can get up to 5 reviews. You can see the fee details in the backend payment, and as long as the first early review…
Headline search ads can help sellers effectively increase product sales and brand awareness. In order to better achieve advertising results, sellers can refer to the following optimization tips for headline search ads. 1. Analyze keyword traffic When users enter keywords in the headline search ad system, the system will recommend a set of keywords to…
At the beginning of any product review, you can see the star rating and score rating, the star rating ranges from one star to five stars, and the score is also 1 to 5 points. The star rating weight of the review is the result of the evaluation by Amazon’s intelligent robot, not simply the…
The difference between reviews from the Early Reviewer Program and “incentive” reviews The biggest difference between reviews from the Early Reviewer Program and “incentive” reviews is the authenticity of the reviews. In the Early Reviewer Program, customers cannot enjoy discounts when purchasing products, nor do they realize that they may become Reviewers. All rewards occur…
Headline Search Ads are suitable for professional sellers who own brands. To use Headline Search Ads for promotion, sellers also need to meet the following applicable conditions. · Professional sellers who have completed Brand Registration 2.0. · Must be a very active and reputable Amazon seller account. · The products sold must be able to…
Amazon sellers should know that trademarks are the only way to protect their brands. The following summarizes some trademark-related issues in Amazon brand registration, hoping to provide some help to sellers. (1) Advantages of registered trademarks On the Amazon platform, sellers have the following advantages after registering trademarks. ·Registering trademarks can make sellers eligible for…