A guide to creating and uploading images of Amazon’s hottest products In Amazon, an online shopping platform without physical touch, product pictures have become one of the key factors in determining purchase intention. Successful hot-selling products often have simple and beautiful product pictures. These pictures have a strong impact and are unforgettable for buyers at…
Amazon’s global market expansion strategy: from category expansion to brand registration Amazon’s global category expansion: creating a new era of shopping As one of the world’s largest online retail platforms, Amazon has always been committed to innovation and business expansion. Through global category expansion, Amazon not only provides more opportunities for sellers, but also brings…
Global Amazon market overview and analysis of regional characteristics As one of the world’s largest e-commerce platforms, Amazon has attracted many cross-border e-commerce sellers, especially those from China. According to Marketplace Pulse research, in 2019, there were more than 2.5 million active third-party sellers on the Amazon platform, of which the number of sellers with…
Transforming Amazon sellers: key steps from traditional foreign trade to e-commerce giant In the context of the digital age, Amazon has become a target platform for the transformation of many companies and individuals, especially for those companies that have accumulated rich experience in the traditional foreign trade field. However, successful transformation is not an overnight…
Amazon peak season marketing strategy and product selection guide During Amazon’s peak season, both advertising strategies and product selection techniques require careful planning and adjustment in order to stand out in the fierce market competition. This article will integrate suggestions from multiple aspects to help sellers achieve sales growth during the peak season. Advertising strategy…
Detailed explanation of Amazon CPC paid promotion requirements and strategies Amazon product pay-per-click advertising (CPC) promotion is a paid service that allows sellers to specify keywords for specific products and bid for each click. When buyers search for these keywords, the seller’s products will have a chance to appear in the search results. This process…
How to effectively improve Amazon multi-site operation performance and holiday sales opportunities In one of the world’s largest e-commerce platforms, Amazon, the diversified operations of major sites provide sellers with huge sales potential. However, in order to achieve the best return on advertising investment and holiday sales, sellers need to pay attention to multiple strategies…
Detailed explanation of Amazon overseas store opening and SP advertising For Chinese companies looking to expand their influence in the global market, Amazon not only provides a vast sales platform, but also brings a series of unique opportunities. However, due to the restriction on the number of “global store openings”, some companies have begun to…
Amazon store operation strategy: from product selection to preventing out-of-stock strategies 1. Supply chain management and stock-out prevention strategy On the Amazon platform, store out-of-stock is a common challenge. Out of stock will not only cause sales interruption, but also damage the seller’s reputation. To this end, sellers need to take a series of measures…
Accurate matching of Amazon agency operation and advertising: an effective strategy to increase traffic and conversion Amazon agent operations are an important tool for novice sellers to achieve accurate traffic expansion. When faced with the choice between building a self-built team and choosing an agent to operate, sellers need to weigh their advantages and disadvantages.…