Day: November 14, 2024

How to improve the dynamic competitiveness of cross-border e-commerce enterprises: resource reorganization and learning management strategies In the rapidly changing market environment, cross-border e-commerce companies must have dynamic competitiveness to effectively adapt, integrate and reconstruct their organizational resources. Dynamic competitiveness theory emphasizes that enterprises must promptly update their capabilities in competition to respond to market…

Main manifestations and risk analysis of trade secret infringement in cross-border e-commerce In the era of big data, the protection of corporate trade secrets faces unprecedented challenges. Especially in cross-border e-commerce activities, the infringement of trade secrets is particularly prominent. The rapid development of various technological means has provided convenience to enterprises, but it has…

How does cross-border e-commerce check U.S. appearance patent information For cross-border e-commerce, if you want to ensure that your products will not infringe the patent rights of others, the first thing you need to do is to query the patent database of the target market to confirm whether the same or similar design has been…

Opportunities and challenges of internationalization of intellectual property law With the development of economic globalization, the internationalization of intellectual property law has become an important guarantee for our country to participate in international market competition. Since the reform and opening up, my country has continuously constructed and improved its intellectual property legal system and gradually…

Improve user experience: comprehensive optimization from mobile friendliness to phone customer service With the rapid development of cross-border e-commerce, more and more merchants are beginning to consider establishing independent cross-border websites to expand their influence and sales in overseas markets. Compared with other e-commerce platforms, independent websites have some unique characteristics, including brand image, operational…

Comprehensive analysis of cost advantage strategy and organizational construction of cross-border e-commerce enterprises In the modern cross-border e-commerce environment, companies need to improve their core competitiveness from multiple dimensions. Among them, cost management and organizational construction are one of the key factors to achieve competitive advantage. The traditional cost management method emphasizes direct cost control,…

A theoretical analysis of comparative advantage and value network in cross-border e-commerce The development of cross-border e-commerce not only follows the theory of comparative advantage, but also reflects the business model of the value network. According to the comparative cost trade theory (the “Comparative Advantage Trade Theory”) proposed by David Ricardo in his book “Principles…

The importance and application of YouTube in brand endorsement Since 2016, the AliExpress platform has implemented changes in corporate and brand operating models, promoting the evolution of cross-border small and medium-sized enterprises from “Made in China” to “Made in China with Quality”. The core of this strategy is to enhance branded goods and high-quality services…

UAE E-commerce Market: Analysis of Potential and Product Opportunities After several years of development, the UAE has become the country with the highest B2C e-commerce growth rate in the Middle East. It is expected that the e-commerce market will reach US$10 billion by 2018. As an international country, the UAE is at the forefront of…

An important blog of the English Department: influencers and behind-the-scenes stories in the fashion industry When talking about English-language blogs, we have to mention those bloggers who have huge influence in the fashion industry. Tavi Gevinson is a typical example. Her blog has attracted the attention of countless readers, not only because she often sits…