How to find YouTube stars in your industry

By Ultraman

Search keywords on YouTube or look for competitor reviewers, and then open the page of a channel owner related to the product. You can find the celebrity’s email address from the resume. If you can’t find your email, you can contact the celebrity on social platforms or use in-site messages. YouTube celebrities have different product…

How to use ranking mechanism to optimize listings

By Ultraman

The above content explains Amazon’s ranking mechanism and positioning analysis of product listings. But as we’ve mentioned repeatedly before, Amazon has added ad placements, making it difficult to find products associated with organic traffic. However, the ranking mechanism of links has not changed. By analyzing the recommended products of the first advertisement under the product…

Amazon’s early “branding” marketing strategy

By Ultraman

Since you want to “brand”, a good brand name is crucial. Here is a little tip for you: Try to use words starting with A as your brand name. Although brands named with A as the first letter will not have a big impact in the short term, if the brand develops to the mid-to-late…

Description of Amazon product ranking mechanism

By Ultraman

Amazon product rankings are divided into many categories. Dresses has small category rankings. Among them, the Casual small category ranks 31. There is also a total product ranking in the large category, and Shops ranks 391 in the women’s clothing category. These rankings represent the The competitiveness and sales of listings on Amazon. The higher…

Amazon brand accumulation

By Ultraman

The essence of “self-media operation” that is now very popular in China is to accumulate loyal “fans” belonging to a certain content platform and improve the attractiveness of its own content brand. In the later stage of branding operations, the same concepts and methods can be used to increase the user’s repeat purchase rate (customer…

The positioning of different product listings in Amazon’s A9 algorithm

By Ultraman

1. First listing. From the listing product information and ranking information, you can judge that this is a first listing. The top 4 recommended products with shared attributes. Click on the top 3 product links to take screenshots of their ranking information. We can find that the rankings of the recommended products in its recommendation…

Amazon user operations

By Ultraman

User operation refers to being user-centered, setting operational activities and rules in accordance with user needs, formulating operational strategies and operational goals, and strictly controlling the implementation process and results to achieve the expected operational goals and tasks. User operations are generally used in Internet product operations and new media operations. It is very difficult…

Amazon product packaging improvements

By Ultraman

Amazon’s cross-border e-commerce operations are different from domestic e-commerce operations. In addition to strict requirements for product quality, the excellence of product packaging design also determines the probability of success of the listing itself. Whether it is FBA or FBM, the product itself needs to travel thousands of miles to be delivered to the customer,…

How to use the A9 algorithm to optimize on-site advertising

By Ultraman

From the mathematical logic calculation, we can know that the ranking logic of Amazon search engine is not a simple listing. The greater the sales volume, the higher the ranking under a certain keyword search result, nor the higher the degree of “matching” in our subjective logic. The higher the ranking, the more it meets…