Amazon Prime Day preparation guide: from product selection to advertising optimization 1. List of important deadlines and activities Time cutoff Exclusive discount purchase period: Based on 2021 data, Prime discount purchases will end two weeks before Prime Day starts, and purchasing is expected to end at the end of June. Lightning Deals (LD) registration deadline:…
In-depth analysis of Amazon luxury advertising promotion strategies and methods As the world’s leading e-commerce platform, Amazon has adopted a number of strategies to expand the luxury market, which not only shows its emphasis on the high-end market, but also creates new business opportunities for luxury brands. The following is a detailed discussion of Amazon’s…
Amazon Product Selection Strategy: How to develop an effective product selection plan based on price range Product selection is a crucial link in the operation of the Amazon platform, and the price range of the product plays a core role in the product selection process. A reasonable price strategy can not only effectively attract traffic,…
Marketing strategies and risk management for Amazon sellers before Prime Day As the epidemic continues, many sellers are facing difficulties in product sales and inventory management. Against this background, Prime Day has become a peak season that cannot be ignored, and sellers need to adopt effective online marketing strategies during this period to ensure the…
Amazon Advertising Optimization Strategy: Improve Conversion Rate and ROI In the world of Amazon advertising, big words and long-tail words are like two sharp swords, each with its own unique role and value. This article will delve into how to effectively optimize Amazon advertising from aspects such as keyword selection, ad type selection, creative design…
Amazon New Product Promotion Strategy: Comprehensive Strategy from Optimization to Social Media Promotion Promoting new products on Amazon is a crucial task as the competitive market requires various strategies to attract customers’ attention and increase sales. Here are some effective ways to promote new products: 1. Optimize product information Detailed product descriptions and high-quality product…
How to Optimize Bullet Points for Amazon Products: Key Strategies to Boost Sales In the Amazon e-commerce platform, Bullet Points are regarded as an important tool for sellers to display the key features of their products. It can not only attract the attention of buyers, but also determine the buyer’s desire to purchase. Therefore, it…
How to effectively fill in Amazon’s Search Terms to optimize product exposure On the Amazon platform, Search Terms (search terms) is an important element that sellers fill in on the product page, aiming to improve the search ranking and exposure of the product. Although this column is optional and its content will not be displayed…
Detailed explanation of Amazon UPC code and guide to obtain it On the Amazon platform, UPC (Universal Product Code) is a common term. As a type of product barcode, UPC consists of 12 digits and is used to uniquely identify specific products and merchandise. For sellers, it is important to understand UPC and its role.…
How to optimize inventory management in Amazon stores to avoid warehousing problems On the Amazon e-commerce platform, sellers face many challenges, one of which is inventory management. Amazon has strict policies and restrictions on inventory management. Improper handling may result in products not being put on the shelves, orders not being fulfilled, and even affecting…