Day: November 16, 2024

Detailed explanation of cross-border e-commerce network promotion strategies: from search engine advertising to forum marketing In the field of cross-border e-commerce, finding new marketing channels has become a top priority for sellers. Whether through search engine advertising or online forum promotion, each method can bring different benefits to sellers. The application of these two strategies…

Importers’ sales and quantity terms determination in futures and spot transactions Sales process and delivery process of futures trading In the importer’s futures trading, selling futures refers to selling the goods before they arrive at the port. There are usually two methods in the sales process: one is to make targeted orders based on the…

Deeply understand the 66 communication problems of Mackay in customer relations In a business environment, understanding the needs and background of your customers is the key to success. The 66 questions for communicating with customers raised by American entrepreneur McKay can provide companies with in-depth insights into customer management. These questions are designed not only…

Detailed explanation of the EU EORI, CE responsible person system and the “Harmonized Product Name and Coding System” In international trade, it is crucial to understand and comply with relevant regulations. This article aims to comprehensively introduce the EU’s EORI (Economic Operators Registration and Identification) system and the latest regulations on the CE mark. It…

How to effectively avoid disputes in international trade: from contract drafting to dispute resolution In international trade, the key to avoiding disputes lies in prior prevention and preparation. This article will discuss in detail negotiation skills, precautions in contract drafting, precautions in contract performance, and the process of resolving customer disputes. Issues to note during…

Cross-border e-commerce fee structure and optimization strategy The composition of cross-border e-commerce fees is complex and diverse, covering the amount of goods, domestic consumption tax, freight, tariffs, cross-border platform service fees, warehousing and insurance fees, etc. For enterprises, reasonable planning and management of these expenses is the key to improving competitiveness. Detailed explanation of fee…

How to improve cross-border e-commerce performance through search engine marketing and customer information acquisition Search Engine Marketing (SEM) is Internet marketing carried out through search engine platforms, aiming to guide users to discover information and learn more by clicking on links. Its methods include Search Engine Optimization (SEO), paid ranking, precision advertising and paid inclusion,…

Cross-border e-commerce customer characteristics and marketing strategies There are significant differences between the customers of cross-border e-commerce platforms and those in traditional international trade. This difference is not only reflected in the uncertainty of customer sources, but also in the variability of customer identities and the establishment of customer stickiness. Customer uncertainty In cross-border e-commerce…

Comprehensive analysis of exporter channel management and shipment of goods under letter of credit requirements When managing their channels, exporters must ensure a dynamic balance between the capacity of regional markets and the distribution capabilities of their customers. This balanced relationship directly affects the exporter’s distribution network layout. If the wholesaler’s market coverage capacity is…

Cross-border e-commerce email marketing strategies and techniques In the field of cross-border e-commerce, email marketing is an efficient marketing tool that can help merchants better connect with potential and existing customers. This article will provide readers with a comprehensive email marketing guide by combining the things exporters need to pay attention to when writing advertising…