Cross-border e-commerce development trends: offline expansion and penetration into third- to fifth-tier cities Cross-border e-commerce has developed rapidly around the world in recent years, especially in China. This trend is even more significant. On the one hand, in order to break through time and space constraints and meet consumers’ needs for a ready-to-use shopping experience,…
Detailed explanation of pricing strategies and techniques for cross-border e-commerce products 1. Diversion money pricing strategy In order to attract traffic, cross-border e-commerce sellers usually set up some traffic-draining products, and the pricing of these products is usually close to the cost price. Drainage products can attract consumers into the store, thereby promoting sales of…
Cross-border e-commerce product selection: detailed explanation of six principles In the field of cross-border e-commerce, product selection is one of the key links that determines the success or failure of the business. An effective product selection strategy can not only help companies avoid risks, but also ensure that they stand out in the fierce market…
Cross-border e-commerce management: goals and strategies from single store to multi-store In the field of cross-border e-commerce, many companies not only operate multiple stores, but also expand their business on different platforms. In order to ensure that these stores can operate efficiently, companies must implement effective management measures. Cross-border e-commerce management covers many aspects such…
Detailed explanation of overseas warehouse fee structure and optimization strategies 1. Overseas warehouse fee structure 1. First-leg transportation cost The first-leg transportation cost refers to the freight incurred by transporting goods to overseas warehouses, which usually includes inland transportation fees, international air transportation, sea transportation fees, etc. This cost is affected by transportation volume, transportation…
The necessity, precautions and risk analysis for cross-border e-commerce companies to implement cost leadership strategies Cross-border e-commerce companies are facing increasing competitive pressure in the global market, and implementing cost leadership strategies has become the key to improving corporate competitiveness. According to the competitive strategy theory of management scientist Michael Porter, cost leadership strategy can…
Detailed explanation of cross-border e-commerce international market research and methods In the field of cross-border e-commerce, it is crucial to have an in-depth understanding of the international market. International market research mainly covers both macro and micro levels. Macro market research Economic environment The economic environment survey mainly includes factors such as population, income, consumption,…
A summary of Google advanced search grammar skills suitable for foreign trade business In foreign trade business, using Google search tools can help us obtain target customer information more quickly and accurately and improve work efficiency. This article will integrate and introduce several commonly used Google search syntaxes to facilitate foreign trade practitioners to make…
In-depth analysis of CIP terminology: division of responsibilities between transportation and insurance In international trade, the term CIP (Carriage and Insurance Paid to…named place of destination) marks an important contract delivery method and is applicable to multiple modes of transportation. According to the General Principles 2000, when using the CIP terminology, the buyer and seller…
Dunhuang.com: Opening a new chapter in cross-border e-commerce Established in 2004, Dunhuang.com is China’s first cross-border e-commerce B2B platform that enables online transactions, mainly targeting small and medium-sized foreign trade wholesale businesses. The platform has pioneered a “pay-for-success” online transaction commission model, which waives seller registration fees and only charges corresponding handling fees after successful…