Does high traffic mean a permanent solution? Not necessarily. On the Amazon platform, the most important factor that determines the ranking of a listing is the conversion rate. In simple terms, if the listing has a large amount of traffic, but the conversion rate of customers clicking and purchasing products is very low, Amazon will…
GEO’s high weight When consumers search and shop on Amazon, Amazon will automatically identify the IP to lock the user’s geographical area. All subsequent shopping behaviors of users on Amazon, including search, click, add to cart, order, etc., will be associated with their IP area, thus affecting the ranking of the listing in the target…
Keyword conversion rate In the daily CPC operation, the conversion rate of advertising keywords is the most important indicator. After all, the ultimate goal of running an advertisement is to make money. But for most sellers, what is the standard for judging the conversion rate of keywords? Is the conversion rate 10%, 20% or 30%?…
eBay has recently made adjustments to its global sites. The platform has increased the impact of eBay account ratings on traffic distribution. This policy change is an adjustment made by eBay to improve consumer shopping experience and maximize consumer rights protection. The biggest impact is that sellers need to upgrade their account levels as soon…
The intellectual property system prevents vicious competition in the market. When we develop products, we should not only understand the intellectual property rights that already exist in the market, but also set intellectual property restrictions on our own products. There are four main types of intellectual property rights, including patents, trademarks, copyrights, and trade secrets.…
In today’s digital business era, cross-border e-commerce platforms have become an important channel for many merchants to expand their markets and enhance their brand influence. As one of the well-known e-commerce platforms, Vipshop’s cross-border entry requirements have attracted much attention. So, what are the specific requirements? 1. Company qualifications The settled company must have certain…
1. The essence of cross-border e-commerce Cross-border e-commerce retail imports are an important supplement to general trade imports, allowing consumers to directly participate in international trade, improving consumption quality while simplifying and standardizing consumption processes, driving consumption reflux, and improving domestic consumer welfare. The original intention of the state to introduce relevant policies on cross-border…
In customs management, the human factor is the most important. Here, the human factor refers to the management, various cooperative departments and customs declaration personnel of the customs department. One of the most critical links is the management of customs declaration personnel. Even if the customs declaration business is entrusted to a professional customs declaration…
(I) Settlement Method Cross-border trade RMB settlement refers to the currency function of RMB in pricing and settlement in cross-border trade, that is, when import and export enterprises use RMB to price and make external payments in cross-border trade, commercial banks provide them with international settlement services using RMB as the cross-border settlement currency. (II)…
With the continuous development of the e-commerce industry, Tmall, as a leading e-commerce platform in China, has been constantly innovating and improving its service system to meet the needs of merchants and consumers. Among them, the Tmall distributor account split quota authorization setting method is an important innovative measure, which provides a more flexible and…