For novice cross-border merchants, mastering every function and module of Ozon backend is conducive to improving operational efficiency. This article will introduce what functions and modules Ozon backend includes.
The following are the main functions and modules that Ozon backend may include:
Product Management
Merchants can add, write and manage product information of their own stores in Ozon backend. This includes product title, description, price, supply, classification, etc. Merchants can import product data in batches or modify and update individual products.
Order Management
Merchants can query and process received orders through Ozon backend. This includes order confirmation, shipment allocation, order cancellation, refund and other operations. Merchants can track the status of each order and communicate with buyers.
Inventory Management
Ozon backend allows merchants to monitor and manage inventory in real time. Merchants can view current inventory levels, set inventory warning lines, and replenish inventory in time. In addition, merchants can also synchronize inventory data with other marketing channels to prevent overselling and out-of-stock situations.
Logistics Management
Merchants can use the Ozon background to manage order logistics and delivery. This includes choosing the right delivery method, printing waybills, and upgrading logistics information. With Ozon’s logistics management tools, merchants can better control the order delivery process and provide buyers with a good logistics experience.
Data Analysis and Reporting
Ozon background provides some data analysis and reporting functions to help merchants grasp the trends and performance of their stores. Merchants can view sales data, order statistics, buyer reviews and other information to make more informed operational decisions.
Promotion and Advertising
Ozon background provides merchants with some promotion and advertising tools to help merchants increase product exposure and sales. Merchants can attract more buyers to understand and order their brands by setting up special promotions, participating in platform activities, and setting up advertisements.
The specific functions and pages of Ozon background may vary according to different regions and contract terms. Before merchants use Ozon background, it is recommended to read the relevant documents and guides in detail to gain a deeper understanding of its functions and operation steps.
This article introduces the main functions and modules of Ozon backend, such as product management, order management, inventory management, logistics management, data analysis and reporting, promotion and advertising, etc. Mastering these functions and modules will help novice cross-border merchants improve operational efficiency and smoothly carry out cross-border sales business.