When processing orders on Meikeduo, special attention should be paid to CR touch rate and PDD, which represent the platform’s important requirements for product quality. CR touch rate refers to the customer response rate, which reflects the customer’s satisfaction with the product or service; while PDD is an indicator of the product defect rate, which affects the overall quality of the product.
For the quality requirements of Meikeduo e, special attention should be paid to CR touch rate and PDD. Let’s take a look at how Meikeduo is marked as PDD?
What are Meikeduo’s PDD and CR contact rates?
CR contact rate refers to the number of complaints listed separately in the past two months, while PDD refers to the number of listings for “product inconsistent with description or defective quality”. Specifically, PDD contact rate is the number of complaints caused by product inconsistent with description or quality defects.
In order to ensure the quality of platform products, Meikeduo has formulated some standard values of PDD CR to ensure that consumers can buy high-quality products. The PDD CR specification for each category is as follows:
Fashion type: less than 1%;
Consumer electronics: less than 3%;
Auto parts: less than 2%;
Household and industrial products: less than 1.5%;
Toys and baby products: less than 1%;
How to mark as PDD?
A listing will be marked as PDD and must meet the following criteria:
In the past two months, this listing has at least 50 orders and 3 complaints;
Calculate the “PDD contact rate” of the listing, that is, the ratio of the number of complaints caused by product inconsistency with description or quality problems to the total number of product orders;
Compare the PDD contact rate of the listing with the overall PDD contact rate of other subcategories to which it belongs. If the ratio exceeds 3.5, the listing will be marked as high PDD.
Understand the quality requirements of Meikeduo, pay special attention to the CR contact rate and PDD, these two indicators are extremely important to ensure product quality assurance.
PDD refers to the number of complaint listings where the product is inconsistent with the description or has defective quality, while CR contact rate refers to the number of complaints in the past two months. This article also introduces how to mark as PDD, and the CR specifications for different categories of PDD.