Ozon platform currency selection, product upload and category selection guide

Ozon, as a booming e-commerce platform, provides sellers with a series of partner programs and detailed product upload and currency selection guides, aiming to help sellers conduct business on the platform more effectively. At the same time, the currency exchange policy, product type selection and category setting of the Ozon platform are also crucial for sellers.

The importance of currency selection

On the Ozon platform, currency selection not only affects the financial process of future transactions, but also protects sellers from exchange rate fluctuations. When a merchant registers a personal account, he or she will choose a settlement currency. This choice will be fixed in the contract with Ozon and cannot be changed subsequently. Ozon provides different currency options for merchants in different countries/regions, such as US dollars, rubles, euros, renminbi, etc., to ensure the stability and convenience of transactions.

How do I receive payments in the new currency?

If a merchant wishes to receive payments in a different currency, they will need to create a new profile and select the appropriate currency. This can help merchants expand their business scope or adjust their financial strategies.

Product uploading and exchange rate conversion

During the product upload process, the product price will be converted from the contract currency to rubles and calculated based on the exchange rate of the day. The pricing of the goods needs to be set based on the contract currency and converted to ruble prices. When uploading products, merchants should specify the price of the product in the contract currency in the personal center, and make sure to fill in the correct currency code when uploading the product through the template or Seller API.

The importance of choosing the correct product type and category

Choosing the correct product type directly affects the display of the product on the website, its position in search results, and the buyer’s search experience. The product category determines the sales commission, product features, and position in search results. Correct product type and category selection can prevent products from being blocked due to wrong types or categories, increase product exposure, and improve buyers’ search experience.

Guidelines for selecting product types

• Similar to the product name: Select a type that is similar to the product name to ensure that the type matches the actual characteristics of the product.
• Use the specified method: When uploading products, manually specify the product type in your personal account, or use an Excel template to fill in the data.

Guidelines for selecting categories

• Choose carefully: When creating products, be sure to carefully choose the category that suits the product.
• Use category search: Before creating or uploading products, it is recommended to use the category search tool to accurately determine the category.

Conclusion

By understanding the currency selection, product uploading and category selection guidelines of the Ozon platform, sellers can better control revenue forecasts and financial planning, optimize the product listing process, and improve sales results. Choosing the right currency, uploading product prices correctly, and selecting the appropriate product types and categories are keys to commercial success.