Lazada entry cost analysis: comprehensive understanding of registration fee items

Lazada, as one of the largest e-commerce platforms in Southeast Asia, provides merchants with a good sales channel. However, before becoming a Lazada seller, merchants must understand Lazada’s registration fees and related fees in detail in order to plan their business appropriately.

First of all, sellers need to pay attention to order commission. The order commission charged by Lazada depends on different product categories, usually between 1% and 6%. This means that when calculating the sales price, the order commission will be directly deducted from the seller’s income, so merchants need to calculate accurately to avoid loss of profits.

Secondly, merchants selling goods in countries such as Malaysia are required to pay 6% Value-Added Tax (GST). The VAT rates in various Southeast Asian countries are different. For example, Singapore is 7%, Thailand and the Philippines are both 7% and 10%, etc. Therefore, merchants need to ensure that they have a full understanding of the tax situation of the target market before selling.

In addition, merchants need to bear account processing fees when operating the platform. This fee refers to the fund settlement service provided by Lazada to merchants, which usually includes credit card transaction fees, etc., and is based on the transaction amount. charge a certain percentage.

For unpaid shipping charges, merchants must pay the corresponding shipping charges for each order, which is calculated based on the order weight and destination. Merchants can choose a free shipping strategy or set their own prices to attract consumers. It is worth mentioning that if merchants operate on Lazada Mall, Lazada will provide free standard shipping services.

If merchants need to import goods, they need to consider tariffs. In this case, merchants need to pay customs duties and other related fees for imported goods. This usually needs to be done by submitting customs clearance documents and relevant vouchers.

Finally, sellers need to submit a deposit when registering. This amount varies depending on the merchant’s registration location and is used to ensure that sellers comply with Lazada’s relevant rules. If not complied with, Lazada will deduct corresponding fees from the security deposit.

To sum up, as a Lazada seller, it is crucial to understand various fees including order commissions, VAT, accounting processing fees, shipping costs, customs duties and deposits. Merchants need to fully understand these charging items in order to better plan sales strategies and ensure the sustainability and profitability of transactions. In any case, merchants are advised to promptly contact the Lazada customer support team for further guidance when encountering questions.