People involved in security and HVAC industry exhibitions said:
As organizers of international exhibitions, they should accurately push the most suitable exhibition projects to each customer and provide detailed information required by exhibitors, including exhibition information, the scope of exhibits, regulations of relevant exhibiting countries on exhibits, intellectual property rights and other basic information. At the same time, they should also actively conduct foreign trade market research, provide accurate market information and industry development status, and help enterprises determine competitive products for exhibition.
After determining the exhibition booths and products, the exhibition organizer should provide useful suggestions and guidance for enterprises to achieve practical results in the exhibition, such as personalized decoration of booths, layout of booths, pre-exhibition publicity, inviting old customers to attend the meeting, exhibition promotion of exhibitors during the exhibition, and necessary exhibition research work according to the main purpose of their own exhibition.
The most important work of participating in an exhibition is to implement the exhibition effect. After the exhibition, exhibitors need to carefully follow up with customers, continue to communicate, increase feelings and deepen understanding, and strive for future transactions. The exhibition organizer can organize business matchmaking meetings during the exhibition, and visit customers and product markets after the exhibition to provide necessary assistance for the improvement of the company’s future exhibition work.