In today’s e-commerce industry, independent websites have become an increasingly popular sales channel. To get more traffic and sales on independent websites, setting up product activities is a crucial step. So, how to set up product activities on independent websites?
1. How to set up product activities on independent websites
Limited-time promotions: This is a common promotional method that stimulates consumers’ willingness to buy by giving them a certain time limit and discount. You can set up 24-hour flash sales or weekend specials to increase sales conversion rates and order volume.
Full discount activities: Set a threshold for the order amount. When consumers purchase more than this amount, they can enjoy a certain discount or offer. For example, set a 20 yuan discount for orders over 200 yuan to encourage consumers to increase the purchase quantity or choose high-value products.
Gift activities: Giving away free products is an effective way to attract buyers. Set up small gifts for orders over 100 yuan or get free gifts for purchasing designated products to enhance shopping experience and customer loyalty.
2. How to make money from independent station activities
Advertising income: Display advertisements and get paid by advertisers. You can use advertising platforms such as Google AdSense to manage and display advertisements.
Sponsorship and cooperation: Cooperate with brands to provide publicity and promotion opportunities in exchange for sponsorship fees or product discounts.
Membership system: Provide a paid membership system, provide premium content, privileges or services, and charge subscription fees for members.
E-commerce sales: Sell products or services on independent stations, including digital products, physical goods or services provided.
Consulting and training: Provide professional consulting and training services, such as online courses, seminars, etc.
Promotion alliance: Join the promotion alliance program and get commissions based on recommended sales or clicks on links.
Writing and editing services: Provide services such as article writing and content editing.
Donation: Solicit donations from readers to fund the operation and development of the site.
In summary, by setting up various types of product activities and choosing appropriate profit methods, independent sites can increase traffic and sales, achieve business goals and improve user experience.