The stability of Shein’s stocking model has become a hot topic in the industry. Compared with the fully managed stocking model of other e-commerce platforms, Shein’s in-site precision stocking system brings additional advantages. Through the product stocking logic under its clothing sales system, Shein has successfully solved key challenges such as stocking cycle, capital pressure and inventory management. This article will explore the uniqueness of Shein’s stocking model and its advantages compared to other e-commerce platform stocking models.
1. Analysis of the advantages of Shein’s stocking model
The key to Shein’s stocking logic is to accurately predict sales and combine it with flexible arrangements for stocking cycles. Its stocking cycle is relatively stable and has the characteristics of flexible adjustment.
1. Flexibility of stocking model
The stocking cycle of hot-selling products is 7+5 days, and 12 days of stocking is allowed to ensure sufficient stocking but not too redundant
The stocking cycle of regular or new products is more flexible, ranging from 7 to 14 days, to ensure the practicality of stocking
2. Inventory management and sales forecast
Through precise sales analysis, Xiyin overcomes the pain points of the traditional full-management stocking model and achieves effective control of inventory management
The Xiyin stocking model combines the stocking quantity with the actual sales volume to avoid the problems of overstocking and unsalable
Second, compare the stocking model of AliExpress and Xiyin
Compared with the stocking model of AliExpress, the traditional full-management logic tends to “more stocking for more explosions”, so that each stocking needs to re-analyze the sales situation and repeatedly adjust the stocking quantity. This inflexible model may lead to an unfavorable inventory situation, and even problems such as unsalable returns and inventory backlogs.
Shein’s stocking model provides a more flexible and efficient stocking solution while fully considering sales conditions. The flexibility of this stocking model and the accurate prediction of sales make it the first choice for merchants to stock up. It is believed that Shein’s stocking model has proposed a new solution for e-commerce platform stocking and has had a profound impact on the industry.