To do foreign trade exports and do a good job in overseas promotion, there will be more foreign buyers and more foreign trade orders.
So what are the common promotion methods used by foreign trade companies abroad?
1. Offline exhibition promotion.
1. Participation in exhibitions (professional exhibitions and comprehensive exhibitions): Screening based on your own key development markets, you must analyze the exhibition periods of the past few exhibitions, and comprehensively evaluate the quality of the exhibition.
2. Visits (professional exhibitions and comprehensive exhibitions): visit potential customers, collect relevant customers, systematically collect customer needs, and understand and grasp industry trends.
2. Search engine promotion.
1. Search engine optimization: Enter local search through multiple search engines, multiple languages, and multiple keywords.
2. Search engine advertising: text ads, image ads, video ads.
3. Foreign trade B2B platform promotion.
1. B2B comprehensive platform, B2B professional platform, and B2B industry website.
2. Free: Screen B2B platforms, register, publish information, and increase exposure.
3. Reverse development: register a B2B buyer account, especially on foreign B2B platforms, play the role of a foreign buyer and contact corresponding merchants.
4. Visit customers for promotion.
1. Visit customers: launch visit invitations for well-known buyers in various industries to increase cooperation opportunities.
2. Visit customers: Important intended customers can be visited one-on-one in a targeted manner.
5. Social media promotion.
1. Social media network promotion: brand exposure, increasing all exposure opportunities for the company.
2. Social media digs deep into personal relationships: The marketing of personal networks will be faster than imagined.
6. Industry magazines and websites promote the industry.
1. Advertising in industry magazines and websites: true localized marketing.
2. Customer development for industry magazines and websites: International advertising peers are also our partners or sales targets.
7. Telephone + email promotion.
1. Telephone communication and customer development: focus on telephone communication skills and foreign trade time difference, customs, international geography, history and culture.
2. Email communication and customer development: refined emails + mass emails to develop overseas procurement.
There are many foreign promotion methods, and we must master them and use them freely.