To put it simply, the function of an advertising portfolio is equivalent to a folder, which can be classified according to needs and manage documents on multiple topics. In addition, the advertising group can also be set to set separate budgets to formulate the overall promotion budget of the product. plan, then let’s find out how many ad groups there are under Amazon advertising campaigns and how to set up ad groups!
1. How many ad groups are there under the Amazon advertising campaign.
Step one: Log in to the Seller Center.
Step 2: Click the Create Advertising Combination button and set the ad portfolio name.
Step 3: Associate campaigns with ad bundles through the Ads Selection Tool.
Step 4: Set your own advertising budget or operation date. Once your ad is live, it will appear on product detail pages and search results.
2. How to set up an ad group?
1. Delivery time: It is recommended not to set an end date when setting the advertising portfolio budget.
2. Report type: Perform data filtering to help sellers conduct better analysis.
3. Budget type: Set a budget upper limit.
Ads appear on product detail pages and search results. Buyers who click on the ads will be taken to the details page of the advertised product. They only pay for ad clicks and can download sales reports and conversion data for monitoring. Ad impressions or impressions, track click-through rates, view ad spend.
The above introduction is an introduction to the knowledge about how many ad groups there are under Amazon advertising campaigns. Merchants can better control the costs of multiple ads and obtain simplified bill details through the latest bill. If the cost will Summarize by advertising combination and provide detailed advertising campaign costing under each advertising combination, which can reduce a lot of unnecessary trouble.
Amazon sellers should also be familiar with the operation of ad groups, make full use of them, and improve conversion rates. Of course, when combining them, merchants should also choose ads suitable for their products and set appropriate budgets and delivery times to better Less advertising costs bring greater exposure and conversions. Some companies ignore this problem, resulting in unsatisfactory promotion results. In addition, merchants can try other methods when promoting.