When it comes to SKU, I believe that many people currently engaged in e-commerce will not be unfamiliar with it. As a setting for sellers to effectively identify products, many actually play a very important role. And if you use the tool of store secretary in daily store operations, you also need to make relevant settings on it. In this regard, let’s take a look at how to correctly set the SKU in the backend of the store secretary.
1. SKU quantity setting.
Usually SKUs are divided into single SKUs and multiple SKUs. The two themselves represent different specifications of the same product. Multiple SKUs can quickly increase the total sales of the link, while single SKUs can be compared. The details of each selling point are introduced in detail, so the specific quantity setting needs to be decided based on the situation of the product itself and the purchasing needs of consumers.
2. SKU price setting
When a store product has multiple SKUs, the seller can set the price of the first SKU of the product to the lowest price to avoid Low price affects conversion rate. In addition, many sellers currently want to make their products more price-advantageous, so they set a certain SKU of the product to the lowest price and place it in the middle of all SKUs. However, this operation is not recommended in many cases because it involves It is an illegal operation to attract traffic at a low price.
3. SKU specification setting.
The specification setting of SKU must be clear at a glance, for example, the position of the color should be above the size, which is more in line with consumers’ browsing and selection habits. And if the SKU of the product has multiple prices and specifications, you need to choose the sorting from low to high or from high to low, and unify the price range, which can also make the choice of consumers more convenient.
After reading the above content introduction, I believe that everyone will have a clearer understanding of how to correctly set the store secretary SKU, and if you also want to open your own store , and if you need to create a SKU, you can also operate according to the above precautions, because it is indeed a good guide.