Lazada is currently the largest cross-border e-commerce platform in Southeast Asia. Many Chinese sellers have already settled in and opened stores. This article will introduce the guide for newbies to open a store on Lazada.

1. Requirements for settlement.

1. Business license.

The registered seller must be a company, which can be a mainland company or a Hong Kong company. Individuals cannot open a store.

2. Company Alipay.

Mainland company registration must be verified with the company’s Alipay that is consistent with the company information of the registered store; Hong Kong companies cannot use Alipay now.

3. payoneer.

Sellers need to register a p-card account and then bind the account as a payment method.

4. Proof of cross-border e-commerce experience.

The platform requires novice sellers to have cross-border e-commerce experience.

2. Store opening process.

1. Fill out the application form in English and upload a scanned copy of the business license as required.

2. Click on the email named “Seller Center Registration” and change the password to activate the Seller Center.

3. Next, sellers need to conduct online real-person settlement training or watch the settlement videos and courseware by themselves, and complete the settlement test.

4. Provide the documents required by the platform as required, and then all you need to do is wait for the platform to review.

5. Upload at least 50 SKUs to the Seller Center as required. If at least 1 SKU passes the review, the store registration is completed.

3. Things to note when opening a store.

1. After the seller successfully registers, you cannot modify the main business category. Please choose carefully.

2. Enterprises that have already registered an account cannot register again.

3. After registration is completed, 6 sites are opened by default.

4. The account needs to be bound to a p-card account that is consistent with the business license.

5. If the store does not pass the review, the product cannot be released. After the review is passed, you can reactivate the release in the seller center.

Sellers who don’t understand can read this article carefully. Sellers who want to open a store on Lazada should keep this novice store guide. At present, Lazada has a high threshold for sellers to open a store, and they need to have cross-border e-commerce experience. You can also learn more about the rules and operating techniques of the Lazada platform, so that the store can develop faster.