As more and more sellers join the Wish platform, the platform’s traffic becomes more and more dispersed, which often results in stores seemingly having sales but no orders. In such a situation, product optimization becomes particularly important, then, Let’s take a look at why Wish has sales but no orders?
1. What’s the matter with wish having sales but no orders?
1. The price is high.
If the product is found but there is no order, you can search for products similar to the product on the platform, compare prices, and see if the price of the product is too high. If the price is too high, it is recommended to lower the price appropriately.
2. The shipping cost is high.
If there is no problem with the product pricing, you can check whether high shipping costs are set. If the shipping fee is too high, you may lose some customers, especially those with relatively low-priced products. You can lower the shipping fee to attract customers. In order to increase orders, many sellers will reduce shipping costs.
3. The product is not popular with users.
1) The price is too high and does not meet the user’s budget requirements for purchase.
2) On the wish platform, most users are young people, so they need to find suitable products.
4. Ignore off-site marketing.
Wish is a delivery platform, but many people don’t know that Wish’s buyer information and other data come from social media such as Facebook. Using social platforms can better promote products and improve product conversion rates.
2. How to solve the problem of Wish sales but no orders?
1. Choose popular products.
The main customer group of the wish platform is between 16 and 30 years old. Sellers can look for products that meet the tastes of this user group.
2. Optimize the title.
The title should be simplified and do not repeat store keywords. Accurately describe product attributes and transportation vocabulary. Descriptions should be accurate and concise, including color, size, features, materials, and packaging.
The above is the relevant knowledge about what happens when Wish has sales but no orders. If the Wish store has sales but no orders, please follow the above method. Wish does not have a store concept, only a product concept, so , it is recommended that sellers spread their goods and place more products to increase exposure. Using samples for market research can reduce procurement costs, and at the same time, you can optimize pictures, labels, etc. to create popular products.