In the cross-border e-commerce field, the Ozon platform is gradually emerging as a new Russian cross-border e-commerce dark horse that has attracted much attention. As a diversified e-commerce platform, Ozon has attracted the attention of not only domestic and foreign sellers, but also consumers’ interest in its payment methods and product restrictions. Let’s delve into the details of Ozon’s currency acceptance and product restrictions to understand the operating mechanism of this platform.
The Ozon platform accepts cash in Russian rubles for orders placed on the website, and settles other currencies, including rubles, US dollars, euros, tenge, and RMB, according to the exchange rate of the Central Bank of the Russian Federation. When registering a seller, the currency is automatically determined according to the seller’s country. This multi-currency payment method not only provides convenience for customers, but also helps to facilitate the smooth conduct of cross-border transactions.
However, for sellers, the Ozon platform has also set up a series of product restrictions. Although this platform has almost no restrictions on sales categories and allows the sale of all kinds of goods, even some goods that other platforms refuse, some product categories require quality certification documents when listing on Ozon. This includes bioactive additives, sports nutrition foods, rapid test strips, beauty and health care products, etc. In addition, there are some brands that require official marketing authorization to sell, otherwise the products of these brands will be hidden. This restriction is intended to ensure the quality of the goods sold and the legitimacy of the brands.
On the whole, the Ozon platform has detailed regulations on currency acceptance and product restrictions, aiming to provide users and sellers with a safer and more orderly trading environment. As a growing e-commerce platform, Ozon not only brings unlimited business opportunities to domestic and foreign sellers, but also continuously optimizes the user experience in standardized operations. With the participation of more and more sellers and consumers, it is believed that the Ozon platform will continue to demonstrate its strong influence in the Russian e-commerce market.