What is Amazon SKU? When opening a store on Amazon, novice sellers will inevitably encounter various confusions. So what does Amazon SKU mean? What are the advantages and disadvantages of self-built and Amazon-generated SKUs? The following article will introduce the relevant content of Amazon SKU in detail.
1. What is Amazon’s follow-selling SKU?
Amazon’s follow-selling SKU (Stock Keeping Unit) refers to the unit of measurement of inventory in and out or the inventory unit. It is an ID randomly assigned to the product by the Amazon system. It is composed of alphanumeric codes and has the uniqueness of the owner.
2. Advantages and disadvantages of creating your own SKU and SKU generated by Amazon
SKU cannot be chosen by buyers. This is the sales regulation on the Amazon platform. It mainly depends on whether you use your own SKU or Amazon to create it. It is recommended that sellers should create their own SKU because it can better adapt to your store situation.
Disadvantages of using the universal SKU created by Amazon:
This code does not have any objection to the seller itself, so you cannot understand the specific situation of the product, such as his purchase date and the corresponding purchase operator.
If the seller has multiple stores, even if the product type is the same platform, different SKUs will be created for each product.
Using your own personalized SKU advantages:
It can help sellers better understand the effects of various product groups and quickly know which type of product works best.
For specific products, the SKU capacity is: AAAAA, so you can have a clearer understanding of the product characteristics.
And you can use it to better find products and shorten and reduce the transportation and processing time in a specific warehouse.
Three, the role of SKU
1. Better tracking of inventory. It is necessary to create SKU reasonably in order to better locate and identify the product quickly and easily. The more inventory you have, the more you need to find the product quickly and accurately, as well as the corresponding inventory quantity.
2. Check inventory. It can help you better manage inventory, inventory allows you to better manage goods, and keep abreast of the inventory of goods at any time. .
3. Use it to better clean up inventory. Every warehouse needs to be sorted out after a while. You can use the sku you created to better carry out inventory cleanup operations and quickly delete and clean up damaged, lost, and unrecognizable products.
4. Timely replenishment of inventory. When you associate the created sku with the product, you can better query the product in the management tool and carry out timely replenishment.
5. Profit analysis function. Sellers need to conduct regular or irregular sales product profit analysis statistics, which can help you better understand which products are popular and which products should be removed from the shelves.
6. Have consistency. No matter where and on which product it is sold, it has a unique identifier, which can help you better check the evaluation attributes and find the fast tracking content.
The above is an introduction to Amazon’s follow-selling sku, I hope it will be helpful to you.