Choosing products is not only a problem for novice sellers, but even experienced sellers are sometimes “confused”. This article will introduce what to sell on eBay.
1. The selection of products needs to meet the following five characteristics.
1. The price is between $150 and $300. According to the experience of other sellers, this is a perfect price range. On the one hand, it can ensure that the profit margin is not too low; on the other hand, selling products with too high profits will bring financial risks.
2. Product weight. Here we take into account the issue of logistics costs. The lighter the goods, the cheaper the postage. The heavier the goods, the higher the freight and the lower the profit margin.
In addition, if the customer is not satisfied with the product and returns it, we have to consider the problem of return shipping. Therefore, products that are too heavy are not conducive to the development of the seller’s business.
3. Don’t try to enter niche markets with highly competitive product prices. These markets are risky and require a lot of money. Experienced sellers can easily beat other competitors by lowering their products to the lowest price. The market scope of cameras and tablets is very wide, the products are popular, and the demand is strong, but at the same time the competition is fierce. If you are still considering entering a niche market, you can try products with low competition, such as snowboards.
4. Easy to assemble and use. Complex products that are difficult to assemble will cause customer dissatisfaction with the product, affect revenue, and even go bankrupt. Sellers who sell GPS systems said that complex products consume a lot of time and also affect the development of their business. Because they usually need to make video calls with customers to guide users to install new GPS maps.
5. Selling products that you understand can bring you great sales market advantages. With product knowledge, you can easily guide users to use the product and strengthen customer service.
2. Don’t follow the best-selling products.
Generally, it is not recommended for sellers to sell best-selling products because best-selling products are usually dominated by large companies and competition is very fierce. Small sellers want to sell, but their profits are very low, which is not conducive to business development. In fact, as long as eBay can ship on time with sufficient profit margins, develop an effective return process, and provide excellent customer service, almost all products can be sold.
After reading the above article, you will know what products are better for individual sellers to sell in their stores. You should know that it is necessary to choose good products. It is very valuable to get good profits without vigorously promoting good products. Therefore, sellers must pay special attention to product quality.