Photographing products is not just about choosing an angle to take photos. It is also necessary to reasonably place and compose the products according to the characteristics of the products to make the display effect more beautiful.
When photographing products, cleverly matching props can enrich the picture, set off the atmosphere, and make the product placement effect more realistic. When photographing multiple products, not only should the beauty of the shape be considered, but also the products should be placed as staggered as possible to avoid dull shapes.
Before taking pictures of products, it is necessary to make preliminary preparations for the composition and framing of the products. First, reasonably combine the products and props to be photographed, design a placement angle that best suits the product to reflect the performance and value of the product, and then take pictures. Generally speaking, in addition to the front and side angles, it is also necessary to take pictures of some angles, such as horizontal view, 20°~30° side view, 45° side view and various overhead angles. Take 2~3 pictures at each angle to more comprehensively show the characteristics of the product. The shooting perspectives are divided into horizontal view, overhead view, upward view, oblique side, vertical, and macro.
Face-to-face: Use the camera to shoot from the front of the product, and keep the lens parallel to the center point of the product. The picture shot at the face-to-face angle will appear dignified, but lacks a sense of three-dimensionality and is easy to appear dull. The layering of the picture can be created by arranging the background environment or relying on props.
Looking down: Use the camera to shoot the product from a high place downward, and the horizontal line in the picture rises, giving people a feeling of looking down. This shooting angle can shoot the front, side and top surfaces at the same time, which can effectively show the three-dimensional sense of the product and enhance the depth of the space.
Looking up: The camera shoots the product from a low place upward, making the product appear taller and slender. Looking up is mostly used to shoot models, lamps, etc.
Oblique side: Between the front and side, it can show the image characteristics of the front and two sides of the product in one picture at the same time, giving people a distinct three-dimensional sense of the product.
Vertical: The camera shooting direction is perpendicular to the ground, and the shooting is done from top to bottom from above the subject. Vertical angle shooting changes people’s usual viewing angle of objects, turning the spatial position of people and the environment into a flat pattern with clear lines, giving the picture a special aesthetic feeling.
Macro: refers to shooting products at close range, which can obtain clearer and more realistic details, better display product details, and allow buyers to intuitively understand the products.