For e-commerce sellers, email is a very cost-saving marketing channel. Therefore, many sellers use email as the only marketing method. In fact, email can also improve the effectiveness of other marketing methods.

1. Recommended subscription store

The product email push function is a communication channel built by the AliExpress platform for both buyers and sellers. Once subscribed, buyers can receive the latest high-quality products and high-quality store information on the platform every week, as well as relevant information that buyers subscribe to through keywords or industries. Sellers can use this function to recommend buyers to subscribe to the seller’s store, so that buyers can learn about the seller’s latest products at the first time.

2. Marketing activity recommendation

The means of marketing promotion are nothing more than the following: coupons, limited-time flash sales, discount promotions, membership discounts, lucky draws, etc. These activities can promote the increase in website orders to a certain extent. In addition to attracting new customers, the development of these promotional activities is also to allow old customers of the store to buy again and increase the return purchase rate of old customers.

Common sentence patterns:

1. In order to offer a better service and keep you updated with the latest promotions and products, please subscribe to my store.

In order to provide you with better services in the future, it is recommended that you subscribe to my store.

2.Welcome to subscribe to my store.

Welcome to subscribe to my store.

3. If you want to buy more than 10 pieces, we can also help you get a wholesale price.

If you buy more than 10 pieces, we can give you a wholesale price.

4. A series of promotional activities will be held from June 1" to 7# by our company.

Our store will hold a series of marketing activities from June 1 to June 7.

5. There are only 7 days left for the activities.

There are only 7 days left for the activities.

Skill Practice

Customer Mr. Rhode Montijo bought a pair of shoes from your store a month ago, but he has never bought anything again.

1. As your old customer, Halloween is coming soon. Express your holiday wishes to your old customer and recommend the new Halloween-related products in your store to him.

2. Your store has launched a series of promotional activities, such as a $10 discount for purchases over $100. Write to inform him.

3. Mr. Rhode Montijo did not give a review after receiving the product. Write to him and tell him to comment on the order and give a 5-star review.

4. However, Mr. Rhode Montijo sent a letter to reflect that the size of the shoes he received and the description of the product were different. He was dissatisfied with the order and opened a dispute on the platform, hoping to get a refund. Please persuade him to close the dispute.