Evaluation is the final proof and feedback from buyers to sellers, and is the foundation of e-commerce. Evaluations are divided into good, medium and bad reviews. No matter what kind of evaluation, you should treat it with an analytical attitude, and communication is the basis of everything. Often some good reviews and good services will allow customers to help you do many unexpected things. Timely communication can be comforted with apology emails, coupons and appropriate compensation. In short, “water comes and soil covers it, soldiers come and generals stop it.” As long as you do business honestly, I believe that disputes and evaluations will develop in a good direction. The following is an explanation of urging evaluations, modifying evaluations and receiving good reviews.
For customers who have not given evaluations in time, we should urge them to evaluate and get good reviews. Customers’ good reviews can often “move a thousand pounds with a little effort”, bringing us a steady stream of exposure, conversion and secondary conversion. Therefore, we should give timely thanks for customers’ good reviews. Don’t complain if you get a medium review. It must be that we are dissatisfied. We should adopt reverse thinking. Maybe the problems reflected by customers are an important source of product optimization. Therefore, we should also pay attention to the problems in the medium reviews and communicate in time. We should also make a distinction between medium and bad reviews from customers, because there are bad elements among buyers after all. Once there is a bad review, the first thing to do is to take the initiative to admit the mistake, and then communicate and negotiate with the customer to resolve it.